Apple iPhone Market Share: By Quarter
Apple iPhone Shipments: By Quarter
Apple iPhone Shipments (in Millions)
Quarter
2018
Q1
2018
Q2
2018
Q3
2018
Q4
2019
Q1
2019
Q2
2019
Q3
2019
Q4
2020
Q1
2020
Q2
2020
Q3
Shipments (in Mn)
52.2
41.3
46.9
65.9
42.0
36.5
44.8
72.3
40.0
37.5
41.7
Apple iPhone Market Share: By Quarter
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Apple Maintains Top OEM Position in Q3 2020 Despite Delayed iPhone 12 Launch in USA
Apple leads in US sell-in market share with 39%, Samsung follows with 30%, while LG trails at 13%
Apple has been the US smartphone market leader since Q3 2017
New York, Boston, New Delhi, Hong Kong, Seoul, London, Beijing, San Diego, Buenos Aires – November 12, 2020
iPhone sales remained strong in Q3 2020 despite the delayed launch of the iPhone 12. While Apple sell-in dropped to 39%…
Apple India net profit zooms 253% in FY20 to Rs 926 crore
Counterpoint Research has projected that Apple will sell over a million iPhones in the country during the current festive quarter.
Counterpoint's latest report shows that Apple pipped OnePlus in the premium smartphone segment (above Rs 30,000) in India in the September quarter.
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Apple: Thinking Inside the Box
Apple removes chargers and earphones from the boxes
In a unique and courageous move, Apple has disrupted the legacy packaging of smartphones by removing chargers and earphones from the boxes for its new iPhone 12 series along with the iPhone XR, iPhone 11 and iPhone SE. Most of the other OEMs provide fast chargers as a standard offering inside the box.
Apple’s Reason for Removing In-Box…
Three Improvements Apple Made for Cameras of its iPhone 12 Pros
On October 13, Apple released its iPhone 12 series, including the iPhone 12, iPhone 12 mini, iPhone 12 Pro and the iPhone 12 Pro Max. Much of the news talked about the overall specifications, but we would like to focus on three improvements that Apple made for its iPhone 12 Pro/Pro Max cameras.
LiDAR Added to Camera Layout
Similar to last year’s iPhone 11 Pros, the iPhone 12 Pro/Pro Max…
Apple to Outperform Global Smartphone Market in 2020; iPhone Refresh to See Significant Upgrade Cycle in Q4
Counterpoint Research expects Apple sell-in volumes to grow 4% YoY in 2020.
Global smartphone market will retract by 10% in 2020.
iPhone 12 family sell-in is expected to be larger than the iPhone 11 opening year sell-in despite launching a month later.
San Diego, Seoul, New Delhi, Hong Kong, London, Buenos Aires, Mumbai – October 13, 2020
Apple is set to announce its new line-up of…
Germany Smartphone Sales Plunge 27% in Q2 2020; Apple, Xiaomi Gain
The Germany smartphone market had the worst quarter at the height of COVID-19, with sales plunging 27% from a year earlier. However, the market now is in a gradual recovery, bouncing back from the low of April.
Apple gained share as its iPhone SE 2020 hit the spot among mid-tier devices. Huawei suffered losses in contrast.
Xiaomi, emerging as the next Huawei in Germany, gained share and its…
Is Apple One a bargain? It’s complicated
The hard numbers confirm this. According to Counterpoint Research, Apple Music had an estimated 68 million users by the end of 2019. Barclays Analysts estimated that the company had 170 million paid iCloud customers in 2018. Comparatively, Apple had just 10 million subscribers as of February 2020 for Apple TV Plus — many of whom were riding along on the free one-year trial that Apple offers for…
Three Things the Latest Apple Event Told Us by Omission
Much of the news on Apple on Tuesday focused on its latest products and services. The Apple Watch and iPad line-up both got upgrades while Apple One and Apple Fitness+ helped Apple round out its service offers. Instead of going into further detail on these, I want to talk about three things that Apple is saying between the lines.
1. No news about iPhones (almost)
While there was not a high…
Podcast: App Economy and Apple’s Epic Battle
Apple introduced the App Store on iOS as a digital distribution platform for games and apps and revolutionized the way software is distributed on mobile devices. Roughly, 15-20 years ago, one would have to visit a store to buy a game or software, and the store would charge around 50% as a mark-up fee. The App Store, on the other hand, takes a 30% cut from developers. Google followed the same…
Apple’s iPhone sales have lagged in India for years. It’s only now unleashing its branding firepower
Without a direct avenue to customers, Apple has been at the mercy of third-party sellers. Sixty-nine percent of its products are sold at physical third-party retailers, and the rest through e-commerce companies like Amazon and Flipkart, says Shilpi Jain, an analyst at Counterpoint research.
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Apple Losing Wireless Earbuds Market Share Even as AirPods Sales Grow
Apple Inc. will likely boost sales of its AirPods range by a third this year, but that won’t stop it from losing its dominant grip on the fast-growing wireless earbuds market.
The AirPods have come to define the true wireless (TWS) earphones category, with Apple accounting for nearly half of all sales in 2019 and expected to grow to 82 million units this year, according to Counterpoint…
Apple Watch accounts for more than half of all global smartwatch sales in 2020
Despite the wearables market seeing a decline in 2020 due to the Coronavirus pandemic, the Apple Watch is still seeing great sales. According to a Counterpoint Research report, the wearable is dominating the global smartwatch market for 2020.
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Global Smartwatch Market Revenue up 20% in H1 2020, Led by Apple, Garmin & Huawei
The top three brands contributed more than 69% of the total market revenue in H1 2020.
Seoul, Hong Kong, New Delhi, Beijing, London, Buenos Aires, San Diego — August 20, 2020
Exhibit 1: Global Smartwatch Shipment Revenue Share % in H1 2020 vs H1 2019
The global smartwatch market posted a healthy 20% revenue growth in H1 2020 despite the COVID-19 pandemic and shipments remaining flat…
One in Two Smartphones Sold in Canada During Q2 2020 Was an Apple iPhone
Los Angeles, Boston, Toronto, Buenos Aires, London, New Delhi, Hong Kong, Beijing, Seoul – August 10, 2020
Smartphone sales in Canada declined 36% YoY in Q2 2020, according to Counterpoint’s North America Monthly Channel Share Tracker service. The COVID-19 outbreak impacted Canadian smartphone sales while the majority of carrier stores remained shut during most of the first half of the quarter.……
Apple opens another megastore in China amid William Barr criticism
Apple has long relied on China not just for manufacturing partners but also generating revenues from App Store (especially games) and iPhone sales. Nonetheless, local smartphone makers such as Huawei — which opened its largest store to date in June — have been chipping away at Apple’s Chinese market share in recent quarters, leaving the American giant in the fifth place with about 10% of total…
Apple ‘Arms’ Macs with Apple Silicon
At its Worldwide Developers Conference (WWDC) this year, Apple announced that its entire Mac product line will switch from Intel chips to Apple Silicon within two years. Based on ARM cores, Apple Silicon is a series of Apple-designed SoCs meant to fulfill the requirements of new Macs that allow iOS apps to run directly on the new Mac OS - macOS Big Sur. Apple plans to ship the first Mac with…
iOS 14 to macOS Big Sur and Apple Silicon, Top Announcements from WWDC 2020
Last week, Apple held its annual developer conference, WWDC, which was different than the past few years. Instead of having developers and journalists from across the globe in the auditorium, Apple went ahead with a virtual keynote, as this is becoming a new normal in this COVID-19 pandemic situation.
The WWDC 2020 conference saw Apple executives announce software updates and new features…