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Mobile operators

面向移动运营商

帮助运营商获得移动和技术行业主要利益相关方整体生态系统的完整视角。我们通过特定生态系统的市场规模、趋势和竞争分析来追踪主要利益相关方的KPI。
我们追踪的不同生态系统包括位置服务、零部件、服务提供商、电子商务等。

许多移动运营商向我们咨询他们的采购策略。我们将详细且不断更新的移动终端销售数据库与我们全面的终端规格数据库相结合，为之提供准确的预测。我们的BOM报告和虚拟拆机报告帮助您了解能够在哪里优化成本，并在供应商和合作伙伴的生态系统中发现新的机会。Counterpoint提供了50个国家100多个OEM品牌的详细销售信息、趋势、战略，以及不同的价格等级、技术规格等。运营商通过我们了解终端的零部件定价和BOM成本分析。运营商，还可以深入了解ODM动态，包括关键客户分析和出货量分析。

案例研究

挑战

一家大型移动运营商计划先于竞争对手在市场上推出一项新技术。

它需要我们的 帮助来为这项新技术找到市场

它还需要强有力的市场信息和发布计划

我们的方法

我们一直在移动行业处理技术、应用程序和服务的专家，为客户提供了一个详细的行业案例。

对数据的严格审查和一系列面谈会帮助客户抓住最明显的机会。在确定市场机会的规模后，我们制定了一个长期计划。通过在一项重大国际活动中举办营销活动作为新品的启动平台，此后该运营商成功实施了发布计划。

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Tom Kang

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Neil Shah

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Jeff Fieldhack

Research Director

Jeff Fieldhack

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