World’s Open Intelligence Now Runs Through China
Samsung to Retain Lead as Global Foldable Market Set for 21% YoY Growth in 2026
Jensen Huang in Tokyo: Is NVIDIA the Missing Link in Japan's AI Ecosystem?
Reshuffling the BoM - Component Cost Dynamics Amid Memory Price Spikes
Overview: The report analyzes the changing dynamics of BoM costs for smartphones across different price bands (low-end, mid-end, premium), in the background of skyrocketing memory prices. By estimating and calculating with our BoM cost data model, we provide the cost changes and share changes, smartphone OEMs’ response, and further changes in the market. We also give an estimation of the iPhone 18 Pro Max, which will be released in Q3 2026....
Event Report: MG Launches India’s First Multi-NEV Platform ADAPT
MG unveiled its ADAPT platform, India's first multi-NEV architecture, highlighting a flexible electrification strategy spanning EVs, hybrids, PHEVs, and range-extender vehicles....
Memory Crisis to Accelerate 5G Adoption in Mainstream Smartphone SoCs in 2026
The ongoing memory crisis will accelerate the adoption of 5G SoCs in mainstream smartphones (<$300), with penetration expected to exceed 50% in 2026....
The Next Smartphone Contest Is Monetizing the Installed Base
The fight for users remains fierce. Eight smartphone OEMs each exceeded 200 million installed base in 2025, together accounting 80%+ of the active base. However, it is no longer where the contest is decided. The harder problem is monetization....
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SK Telecom
We reach out to Counterpoint whenever we hit a block in the road. Every time the team delivers the most up to date and accurate answers to our questions. We always feel we have a long term advisor and partner to trust in.
Global Research Manager
Apple
The way you contextualize things is unique, informative and actionable. The team will be coming back for more.
Strategic Marketing Manager
Samsung Electronics
The data and analysis provided by Counterpoint is unparalleled in terms of granularity and preciseness. We did not hesitate to choose Counterpoint after the initial briefings. The client support is also excellent, very approachable.
Marketing Director
Amazon
Counterpoint’s insight on the market is way more detailed. It’s an eye-opener for us compared to other firms.
Corporate Strategy Manager
HERE
Counterpoint’s strengths are their clear and far-sighted insights into the market for connected devices and ecosystems. They actively ensure they maintain a detailed understanding of HERE’s capability and strategy. This combination means their insights offer real value to our business and are widely appreciated across our business.
Corporate Strategy Manager
SK Telecom
We reach out to Counterpoint whenever we hit a block in the road. Every time the team delivers the most up to date and accurate answers to our questions. We always feel we have a long term advisor and partner to trust in.