Overview:
Global HLOS smartwatches shipments decreased 3% YoY in Q1 2024, with shipment share of 52%. The dip was majorly driven by the decrease in the shipments of Apple smartwatches, which constitutes to more than 20% of overall HLOS shipments. However, HLOS Smartwatches’ share is expected to rise going forward and is expected to cross 60% share in 2026. The increase will be driven by increased consumer demand and brand adoption. In the upcoming quarter, considering the increased incorporation of Wear OS and upcoming launches from major brands including Samsung, Google, and OnePlus, double-digit growth is expected for Wear OS in 2024. Harmony OS got a significant boost as this was driven by the adoption of Huawei smartwatches, majorly in China. This report analyses the shipments of HLOS smartwatches splitting them into ASPs, price bands, and revenues, and provides specs level analysis for operating systems, chipsets, battery, display, RAM, and internal memory. The report also provides the smartwatch shipment forecast by Brand, OS, Brand, and Cellular Connectivity until 2027.
Table of Contents:
- HLOS Smartwatch Shipment Analysis (Q1 2022 – Q1 2024)
- By Device Type
- By OEM
- By Region
- By Price Band
- By ASP
- HLOS Smartwatch Spec Analysis (Q1 2022 – Q1 2024)
- Operating System
- Chipset
- Connectivity
- Display
- Battery Size
- RAM
- Internal Memory
- Recent Developments
- Major New and Upcoming Launches
- Upcoming Smartwatch AI Trends
- Upcoming IP Features
- HLOS Smartwatch Market Forecast
- By OEM
- By Operating System
- By Cellular Connectivity
- Key Takeaways
Number of Pages: 39
Published Date: July 2024
Overview:
India smartwatch market remained flat in Q1 2024. Fire-Boltt led the market with 28% market share and followed by Noise and boAt. The top three players declined dropping their combined market share from 77% to 66% YoY in Q1 2024. Fastrack (along with Titan) and BeatXP registered higher growth and captured further market share. The ASP declined by 16% YoY as competition intensified in the entry-level segment.
Table of Contents:
- India Smartwatch Shipment Analysis by Quarter
- India Smartwatch Shipment Analysis by Brands
- Top Five OEM Insights for the Quarter
- Channel Share Analysis (Online/Offline Share, Online Share by Platform)
- Key OEM Strategies
- New Entrants by Quarter
- Shipment Share by Brand Origin by Quarter
- India Smartwatch Shipment Share by Top 10 Models
- Pricing Analysis (Price Band Distribution, Brand Share by Price Band, ASP – Average Selling Price Analysis)
- Promotion Analysis – Q1 2024
- Smartwatch Forecast (2022-2027)
No of Pages: 24
Published Date: July 2024
Overview:
HLOS Smartwatches’ share is expected to rise going forward and is expected to cross 60% share in 2026. The increase will be driven by increased consumer demand and brand adoption. In the upcoming quarter, considering the increased incorporation of Wear OS and upcoming launches from major brands including Samsung, Google, and OnePlus, double-digit growth is expected for Wear OS in 2024. Harmony OS got a significant boost as this was driven by the adoption of Huawei smartwatches, majorly in China. Stagnation in the India Smartwatch market in Q1 2024 has affected the Basic Smartwatches shipments. The major Indian brands incorporate Proprietary OS in their smartwatches. Most of the top Indian vendors are trying to realign their strategy to target customers since the demand has slowed down from repeat buyers resulting in increasing inventory. This Excel report provides the smartwatch shipment forecast by OS, Brand, and Device Type until 2027.
Published Date: July 2024
Overview:
India smartwatch market remained flat in in Q1 2024, Fire-Boltt led the market with 28% market share and followed by Noise and boAt. The top three players declined dropping their combined market share from 77% to 66% YoY in Q1 2024. Fastrack (along with Titan) and BeatXP registered higher growth and captured further market share. The ASP declined by 16% YoY as competition intensified in the entry-level segment.
Table of Contents:
- Pivot
- Flatfile
- Model
- Shipment
- Retail ASP
- Online Units
- Offline Units
- Flipkart Units
- Amazon Units
- Mi.com Units
- Other Online Units
- Retail Price band
- Total Market Value (In million)
- Online Market Value (In million)
- Offline Market Value (In million)
- Specs (40+)
Published Date: June 2024
Overview:
Global smartwatch shipments declined by 2% YoY. This decline seemed to be due to a slowdown in the growth of the basic smartwatch market. Besides, the HLOS smartwatch market, represented by the Apple Watch and Samsung Galaxy Watch, also contributed to this trend. Apple’s Q1 2024 shipments tumbled 20% YoY, facing decline in all major markets. Huawei experienced a remarkable 48%YoYincrease in shipments.
Table of Contents:
- Smartwatch Shipments Trends
- By Device Type
- By OEM
- By Region
- By Price Band
- Smartwatch Spec Analysis
- Operating System
- Chipset
- Display Type
- Smartwatch Latest Trends
- Smartwatch Chipset Market Analysis
- Smartwatch Market Forecast
Number of Pages: 47
Published Date: June 2024
Overview:
Global smartwatch shipments fell by 2% YoY. This decline is mainly due to a slowdown in the growth of the basic smartwatch market, which had been growing steadily thanks to the rise of local Indian brands. Besides, the HLOS smartwatch market, represented by the Apple Watch and Samsung Galaxy Watch, was also sluggish in finding new growth engines. The launch of a new model with a non-invasive blood glucose level check feature that the market is looking forward to is being delayed for technical and regulatory reasons.
One of the most noteworthy recent trends is that the growth of the Indian market is slowing significantly. For the past five years, India has consistently recorded double- or triple-digit YoY growth every quarter, but in Q1 2024, it showed single-digit growth of 3% for the first time.
Regarding the top two brands, Apple is expected to succeed in a rebound as the 3rd generation of SE model will be launched as scheduled in 2H this year. And Samsung’s new line-up of Galaxy Watch FE is expected to help the brand’s growth this year.
This Excel report provides the smartwatch shipment forecast by key brand and region until 2027 including its ASP.
Published Date: May 2024
Overview:
This report forecasts India smartwatch market quarterly for 2024 and annually from 2024-2028. The report forecasts data by key OEMs in the India Market like Noise, Fire-Boltt, boAt, Fastrack etc. Further forecast by retail price bands (in INR) for shipments, retail ASP and revenue.
Table of Contents:
- Forecast by OEM and Market Share
- Forecast by Price Bands (INR) and Market Share
- Forecast by ASP and Revenue by Price Band
Published Date: May 2024
Overview:
Global smartwatch shipments fell by 2% YoY to reach 32.2 million units. This decline seemed to be due to a slowdown in the growth of the basic smartwatch market, which had been growing steadily thanks to the rise of local Indian brands. Besides, the HLOS smartwatch market, represented by the Apple Watch and Samsung Galaxy Watch, also contributed to this trend.
Table of Contents:
- Smartwatch Shipments Trends
- By Device Type
- By OEM
- By Region
- By Price Band
- Smartwatch Spec Analysis
- Operating System
- Chipset
- Display Type
- Major OEM Trends
- Market Intelligence Tracker
Number of Pages: 26
Published Date: May 2024
Comments:
The global smartwatch market declined 2% YoY. The reduction was driven by a decline in global brands like Apple and Samsung and low shipment volumes by Indian brands including Fire Boltt and boAt due to high inventory levels. However, Chinese brands including Huawei, Xiaomi, BBK (Imoo) and Honor observed growth. By region, India, MEA, and China region shipments grew by 3%, 3%, and 15% respectively. North America observed the largest YoY decline of 19% among all the regions, followed by LATAM, EU and Rest of AP. By type, Basic Smartwatches observed a 3% YoY.
