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Market Pulse Premium – Market Analysis and Insights, May 2024

Overview:
This report contains the monthly smartphone market share and top 10 sales volume for a total of 7 regions, including 4 regions (USA, China India, and Europe) included in the Market Pulse.
The global smartphone market’s sales increased 1% MoM and 7.7% YoY in May 2024. This growth was significantly supported by a surge in sales during China’s 618 shopping festival. The Chinese market itself experienced a 15% MoM and 11% YoY increase.
Samsung’s sales decreased by 6% MoM due to seasonality. However, strong YoY growth in Europe, Asia-Pacific excluding China and India (AP ex CN, IN) and Middle East and Africa (MEA) led to a 10% increase in sales compared to the same period last year.
Number of Pages: 51

Market Pulse Premium – Market Analysis and Insights, April 2024

Overview:
This report contains the monthly smartphone market share and top 10 sales volume for a total of 7 regions, including 4 regions (USA, China India, and Europe) included in the Market Pulse.
Global smartphone sell-through increased by 6% YoY, driven by a rebound in the European and LATAM market.
Samsung posted its highest increase in sell-through since April 2023, driven by strong performances in the US, Europe, and AP Others. Samsung successfully target both the premium and low-end segments with its S24 series, A15, and A55 series.
Number of Pages: 51
Published Date: June 2024

Market Pulse Premium – Market Analysis and Insights, March 2024

Overview:

  • This report contains the monthly smartphone market share and top 10 sales volume for a total of 7 regions, including 4 regions (USA, China India, and Europe) included in the Market Pulse. 
  • In March 2024, the global smartphone market increased 6% YoY, due to the strong growth of Europe and LATAM market.
  • Samsung remained the global smartphone market leader, securing 21% market share, thanks to the launch of new A series model and the success of the galaxy S24 series.

Number of Pages: 51

Published Date: May 2024

Market Pulse Premium – Market Analysis and Insights, January 2024

Overview:

  • This report contains the monthly smartphone market share and top 10 sales volume for a total of 7 regions, including 4 regions (USA, China India, and Europe) included in the Market Pulse.
  • In January 2024, the global smartphone market decreased 7% MoM, due to the absence of promotions after year-end sales in Q4 2023.
  • Chinese OEMs such as Xiaomi, Huawei and HONOR experienced an increase in market share this month, mainly driven by the growth of Chinese smartphone market.

Number of Pages: 51

Published Date: March 2024

Market Pulse Premium – Market Analysis and Insights, February 2024

Overview:

  • This report contains the monthly smartphone market share and top 10 sales volume for a total of 7 regions, including 4 regions (USA, China India, and Europe) included in the Market Pulse.
  • In February 2024, the global smartphone market increased 8% YoY, due to the strong growth of Chinese OEMs such as Xiaomi, Huawei and HONOR.
  • Samsung clinched the top spot in global smartphone sales for February, propelled by the Galaxy S24 series.

 Number of Pages: 51

Published Date: April 2024

Market Pulse – Inventory Tracker, February 2024

Overview:
Counterpoint’s monthly Inventory tracker analyses the global handset inventory situation of OEMs by comparing Sell-in vs Sell-through globally and by Key regions (China, India). It provides details on the monthly handset and smartphone sales, shipments, lifetime inventory, ratio of sell-in and sell-through, along with the inventory of new products to help understand the key trends across OEMs and Key regions.

Monthly data breakdown:

  • Handset and Smartphone Sales
  • Global and Key Region: China, India (Other Regions available on request)
  • 20+ OEMs coverage

Table of Contents:

  • Global Handset & Smartphone Sell-in and Sell-through by Key OEMs
  • China Handset & Smartphone Sell-in and Sell-through by Key OEMs
  • India Handset & Smartphone Sell-in and Sell-through by Key OEMs

Published Date: April 2024

Market Pulse – Inventory Tracker, January 2024

Overview:

Counterpoint’s monthly Inventory tracker analyses the global handset inventory situation of OEMs by comparing Sell-in vs Sell-through globally and by Key regions (China, India). It provides details on the monthly handset and smartphone sales, shipments, lifetime inventory, ratio of sell-in and sell-through, along with the inventory of new products to help understand the key trends across OEMs and Key regions.

Monthly data breakdown:

  • Handset and Smartphone Sales
  • Global and Key Region: China, India (Other Regions available on request)
  • 20+ OEMs coverage

Table of Contents:

  • Global Handset & Smartphone Sell-in and Sell-through by Key OEMs
  • China Handset & Smartphone Sell-in and Sell-through by Key OEMs
  • India Handset & Smartphone Sell-in and Sell-through by Key OEMs

Published date: March 2024

Market Pulse Premium – Market Analysis and Insights, December 2023

Overview:

  • This report contains the monthly smartphone market share and top 10 sales volume for a total of 7 regions, including 4 regions (USA, China India, and Europe) included in the Market Pulse.
  • In December 2023, the global smartphone increased 2.2% MoM, driven by notable surge of US and Europe market.
  • China experienced the most significant decline in sales, attributed to the impact of the 11.11 promotion.

Number of Pages: 51

Published Date: February 2024

Market Pulse Premium – Market Analysis and Insights, November 2023

Overview:

  • This report contains the monthly smartphone market share and top 10 sales volume for a total of 7 regions, including 4 regions (USA, China India, and Europe) included in the Market Pulse.
  • In September 2023, the global smartphone market declined 6% MoM driven by the diminishing impact of the iPhone 15 series.
  • The growth rate in the MEA region has been exceptionally high compared to the previous year, consistently showing double-digit growth for four consecutive months.

Number of Pages: 51

Published Date: January 2024

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