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Global Cellular IoT Module Shipments Jump 14% YoY in 2022 to Reach Highest Ever

Quectel and Qualcomm dominated the cellular IoT module and chipset markets, respectively.
NB-IoT is still popular among technologies but is expected to lose some market share to 4G CAT1.bis in 2023.
5G adoption to get a boost in 2024 if ASP declines to sub-$100 and 5G RedCap-based solutions become available.
China continues to lead IoT module market, followed by North America and Western Europe.

San Diego, Buenos Aires, London, New Delhi, Hong Kong, Beijing, Seoul – March 29, 2023

Global cellular IoT module shipments grew 14% YoY in 2022 to register record high annual volume, despite macroeconomic headwinds, according to Counterpoint’s latest Global Cellular IoT Module and Chipset Tracker by Application report. The resumption of smart meter implementation, ongoing retail POS upgrades, intelligent asset tracking and the continued growth in connected cars due to progress in electrification and autonomous capabilities were some of the key drivers for the double-digit percentage growth in demand for IoT modules.

China continued to lead the global cellular IoT module market in terms of demand, followed by North America and Western Europe. Meanwhile, India was the fastest growing market, followed by Latin America and North America. Although India has a smaller base, it has immense potential. Eastern Europe was the only region that registered a decline due to the prolonged Ukraine-Russia war.

Commenting on the competitive dynamics among cellular IoT module OEMs, Senior Research Analyst Soumen Mandal said, “In 2022, Quectel was the top cellular IoT module player in China, the world’s largest market for these components. Meanwhile, China Mobile and Fibocom captured second and third place, respectively, enjoying their tremendous scale in the domestic market. Outside of China, Quectel remained the leader followed by Telit and Thales which have merged and will commence operations as a new brand, Telit Cinterion, starting Q1 2023.

Quectel increased its focus in the consolidating automotive (NAD module) segment in 2022 and secured multiple design wins with major automakers. The competition in the NAD module market is intensifying as the industry transitions to 5G connectivity. With every transition of cellular technology, we have seen the market consolidate as it becomes increasingly challenging to serve the automotive segment, which requires heavy customization but garners a lower margin.

China Mobile, the world’s largest CSP and IoT connectivity player, is becoming more vertically integrated by leveraging its massive scale to capture maximum value. It has the potential to break into the top three global cellular IoT module rankings this year. However, the company primarily operates in China and will need to expand into other verticals and markets via a robust partnership model to maintain its momentum.”

Commenting on the IoT cellular connectivity chipset player dynamics, Associate Director Ethan Qi said, “Qualcomm continued to dominate the cellular IoT chipset market in 2022 with nearly 40% shipments share. Qualcomm strengthened its position in the LTE CAT 4 and higher technologies while also maintaining a dominant position in the 5G market. Qualcomm recently launched its latest 4G CAT1.bis chipset, QCX216, to compete head-on with the LTE CAT1.bis leaders UNISOC and Eigencomm.

Qi added, “In 2022, UNISOC and ASR maintained their second and third positions due to strong adoption of the fast-growing LTE CAT1.bis and CAT 1 based modules, respectively. During the year, two new players from China, Eigencomm and Xinyi Semiconductor, broke into the top five cellular IoT chipset vendor rankings, filling the gap left by Hisilicon. Eigencomm focuses on NB-IoT and 4G CAT1.bis applications while Xinyi Semiconductor focuses on NB-IoT chipsets, both being low-cost but high-volume segments.”

Commenting on the technology landscape, Mandal added, “During 2022, NB-IoT remained the most popular LPWA IoT connectivity technology followed by the fast-growing 4G CAT 1 and 4G CAT 4 modules. Together, these contributed to 60% of the total IoT module market. For most of 2022, China was under lockdown due to the resurgence of COVID-19 which drove greater demand for products such as smart door locks, digital thermometers and wearables, mostly powered by NB-IoT.

NB-IoT saw strong adoption in China but has been less popular outside the country. In contrast, 4G CAT.1bis has been gaining traction globally and has the potential to be an alternative to several NB-IoT and existing 2G/3G applications such as smart meters. However, 5G saw slower adoption in IoT than in smartphones last year due to the higher module costs. The key initial 5G applications are PCs, CPEs and some industrial/enterprise applications.

We believe 5G will enter the mainstream market once the module ASP breaks the sub-$100 barrier and receives a further boost from the 5G RedCap commercialization in coming years.”

Commenting on the IoT market outlook for 2023, Associate Director Mohit Agrawal said, “Global cellular IoT module shipments (including NAD modules) are expected to register robust growth of 19% YoY in 2023. The growth of IoT module shipments in the high-value industrial segment will be key for the IoT projects that have struggled to move beyond the pilot stage and for companies that are focusing more on ROI in a tough macroeconomic environment. Nevertheless, shipments of IoT modules for the smart meter, point of sale (POS) and the automotive markets are expected to continue seeing strong growth, which will offset a slowdown in other segments.”

The market has been undergoing consolidation across the IoT value chain from module players and connectivity management to IoT platform players. This has highlighted the importance of scale, choosing the right vertical and capturing value by striking the right partnerships or developing the right capabilities. We could see some more exits and mergers in 2023 because IoT, which is very vertical driven, has been seeing volatile growth due to internal or external factors.”

For detailed research, refer to the following reports available for subscribing clients and individuals:

Counterpoint tracks 1,500+ IoT module SKUs on a quarterly basis and provides forecasts on shipments, revenues and ASP performances for 80+ IoT module vendors, 12+ chipset players and 18+ IoT applications across 10 major geographies.

Background

Counterpoint Technology Market Research is a global research firm specializing in products in the technology, media and telecom (TMT) industry. It services major technology and financial firms with a mix of monthly reports, customized projects and detailed analyses of the mobile and technology markets. Its key analysts are seasoned experts in the high-tech industry.

Analyst Contacts

Soumen Mandal

Mohit Agrawal

Anish Khajuria

Counterpoint Research

press@counterpointresearch.com

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Global Cellular IoT Module Shipments to Cross 1.2 Bn Units by 2030

5G shipments to overtake 4G by 2028 to become the leading technology in the global cellular IoT module market.
Smart meter, industrial, router/CPE, automotive and POS will be the top five applications in 2030 in terms of shipments.
5G RedCap mass adoption is expected to happen in 2027 and onwards.

San Diego, Buenos Aires, London, New Delhi, Hong Kong, Beijing, Seoul – May 9, 2022

Global cellular IoT module shipments are expected to cross 1.2 billion units by 2030 with a CAGR of 12%, according to the latest Global Cellular IoT Module Forecast from Counterpoint Research. The shipments will be mainly driven by 5G, NB-IoT and 4G Cat 1 bis technologies. 5G will be the fastest growing (60%) technology, followed by 4G Cat 1 bis, during 2022-2030.

With 5G becoming mature, we will see large module vendors such as Quectel, Fibocom, MeiG, Foxconn, Thales, Telit and Sierra Wireless consolidating their positions in the global cellular IoT module market. Longtail module vendors will struggle with scale and partnerships.

Commenting on the market dynamics, Senior Research Analyst Soumen Mandal said, “With the ongoing sunset of 2G and 3G networks across the world, most of the demand has been shifting to LPWA, 4G Cat 1 and 4G Cat 1 bis technologies until now. NB-IoT will still remain popular in parts of Asia, including China, and Europe, while 4G Cat-1-based modules proliferate over the next few years.

With LPWA technologies such as NB-IoT, LTE-M and 4G Cat-1 driving this initial adoption of cellular IoT, the global cellular IoT market will transition from 4G to 5G in the rest of this decade. This transition will be faster compared to the transition from 2G/3G to LPWA/4G in the IoT segment. 5G will be the leading technology in the global cellular IoT module market, followed by NB-IoT and 4G Cat 1 bis.

The rollout of 5G and introduction of 5G RedCap in coming years will see the adoption of 5G across intelligent IoT applications in industrial, asset tracking, POS, telematics, healthcare and wearables segments, mostly replacing traditional 4G IoT applications. We estimate that cumulative 5G shipments (excluding 5G RedCap) will reach 2.5 billion units, growing at a CAGR of 60% between 2022 and 2030.

By the end of this decade, we should see the introduction of 6G technology for IoT. However, 6G will be limited to higher-end applications such as enterprise and broadband in the initial years of adoption.”

Commenting on the cellular IoT module application landscape, Vice-President Research Neil Shah said, “Smart meter, industrial, router/CPE, automotive and POS will be the top five applications in 2030 in terms of shipments. 5G will be preferred for Industrial 4.0 (like robotics, automation and digital twins), router/CPE (like FWA and private networks) and automotive (like connected and autonomous mobility) applications, LPWA will be preferred for utilities (smart meter) and 4G Cat 1 bis and 5G RedCap for POS applications.

China leads in 5G adoption in the global cellular IoT module market. However, North America and Europe will have great potential in the future. 5G adoption in emerging markets such as India and Latin America will also grow faster and 5G RedCap may become popular in these regions.”

For detailed research, refer to the following reports available for subscribing clients and also for individual subscription:

Counterpoint Research tracks and forecasts on a quarterly basis 80+ IoT module vendors’ shipments, revenues and ASP performance across 12+ chipset players, 18+ IoT applications and 10 major geographies.

Background

Counterpoint Technology Market Research is a global research firm specializing in products in the TMT (technology, media and telecom) industry. It services major technology and financial firms with a mix of monthly reports, customized projects and detailed analyses of the mobile and technology markets. Its key analysts are seasoned experts in the high-tech industry.

Analyst Contacts:

Soumen Mandal

Neil Shah

Counterpoint Research

press(at)counterpointresearch.com

Related Reports:

Global Cellular IoT Module Revenue Grows 58% YoY in Q4 2021; 5G, 4G Cat 1 Modules Fastest Growing

Quectel and Qualcomm led the global cellular IoT module and IoT chipset markets respectively in Q4 2021.
5G contributed to nearly a quarter of the cellular IoT module market revenue.
Automotive, router/CPE, industrial, PC and POS were the top five applications in the quarter.

San Diego, Buenos Aires, London, New Delhi, Hong Kong, Beijing, Seoul – March 31, 2022

Global cellular IoT module revenue grew 58% YoY in Q4 2021, according to the latest research from Counterpoint’s Global Cellular IoT Module and Chipset Tracker by Application. China, the leading region in the cellular IoT module market, accounted for more than 40% of the revenue. However, India was the fastest growing (154% YoY) cellular IoT module market. 5G was the fastest growing (324% YoY) technology followed by 4G Cat 1 (105% YoY). Router/CPE, PC and industrial were the top applications for 5G.

Commenting on the market dynamics, Senior Research Analyst Soumen Mandal said, “Quectel, Telit and MeiG held the top three positions in the global cellular IoT module market, accounting for 40% of the total revenue in Q4 2021. For 2021, global cellular IoT module shipments and revenue grew by 59% and 57% YoY respectively.”

Quectel’s cellular IoT module revenue grew more than 100% YoY in Q4 2021. Strong partnerships, superior service and a wide range of product offerings are supporting its growth. Quectel launched a new ODM brand, Ikotek, targeting the US market. We expect it to help Quectel increase its footprint in North America and Latin America. Moreover, the products can be customized and designed according to the regulatory requirements of a project.

Telit made a strong comeback after a relatively weaker performance in recent history. Telit has been expanding its offerings, which is helping its revival. Telit NExT is providing flexible connectivity plans across 190 countries to take advantage of emerging business models and removing major bottlenecks for many IoT device vendors. In Q4 2021, Telit’s focus on Latin America to help customers migrate legacy 2G and 3G modules to 4G Cat 1 modules helped it become the leading module supplier in the region to complement its strong position in North America.

MeiG is another Chinese player which is making continuous progress and made it to the top three in cellular IoT modules, both in shipments and revenue. It is focusing more on AIoT and smart module-based higher-end applications such as router/CPE, intelligent cockpit, video recordings, industrial PDAs, drones and AR/VR. MeiG entered lower-end applications in 2021. This product mix of higher-end and lower-end modules helped MeiG increase revenue by more than 100% in Q4 2021.

Thales, Rolling Wireless, Sunsea, Fibocom and Sierra Wireless are other key players. Out of the top 10 players, Rolling Wireless and LG are focussing on the automotive segment only.

Thales is performing well in Europe, North America and Japan targeting smart meter, healthcare and industrial applications. Sunsea improved its performance in the global IoT module market, but it wasn’t enough to prevent its share from going down. The industry is growing at a faster rate compared to Sunsea’s growth. Fibocom is showing a stronger presence in 4G Cat 1 bis technology. However, Fibocom slipped out of the top five module vendors rankings due to weaker performance of NB-IoT modules.

Rolling Wireless’s and Sierra Wireless’s revenues increased 105% and 87% respectively. After spinning off from Sierra Wireless’s automotive division last year, Rolling Wireless quickly made it to the top 10 module vendors list. Rolling Wireless and Sierra Wireless have been successful in targeting specific applications, such as automotive and router/CPE respectively.

Global Cellular IoT Module Revenue Share by Module Vendor, Q4 2021

Source: Counterpoint Global Cellular IoT Module and Chipset Tracker by Application, Q4 2021

Automotive, router/CPE, industrial, PC and POS are the top five cellular IoT applications in terms of revenue. However, drones, PC and router/CPE are the top three fastest growing segments. Smart meters is another key segment but the lower ASPs of NB-IoT and 4G Cat 1 modules mean it is not among the top five IoT applications in terms of revenue.

Global Cellular IoT Module Vendor Shipment Share Rankings by Key Geographies, Q4 2021

Commenting on the regional performance of module vendors and pricing dynamics, Vice President Research Neil Shah said, “International players made a strong comeback in Q4 2021 after weaker performance in the previous quarter. Quectel, MeiG and Sunsea were the top three cellular IoT module players in China in terms of revenue. For the rest of the world, Quectel, Telit and Thales were the top three cellular IoT module players.”

Quectel is leading in most regions except Latin America, India and Japan. However, as these regions currently represent a small share of the global cellular IoT module market, it doesn’t have much impact overall. Japan’s preference for LTE-M works against Quectel.

In China, MeiG overtook Fibocom to become the second largest cellular IoT module vendor.

Neoway, another Chinese module vendor, maintained its leading position in the Indian market. Strong partnerships with smart meter manufacturers and telematics providers are helping Neoway to maintain its position.

The overall cellular IoT module ASP increased 7% sequentially due to supply chain constraints, especially in 4G modules. Chinese chipset players are trying to reduce the 5G module ASP for mass commercialization. However, 5G adoption hasn’t picked up as expected. We see 5G peaking in the global cellular IoT module market after 2025.

For detailed research, refer to the following reports available for subscribing clients and also for individual subscription:

Counterpoint tracks and forecasts on a quarterly basis 1450+ IoT module SKUs’ shipments, revenues and ASP performance across 80+ IoT module vendors, 12+ chipset players, 18+ IoT applications and 10 major geographies

*Note: We have updated regional ranking data as per industry feedback (as of Oct 2022) which indicates Quectel led in India shipment share during Q4 2021.

Background

Analyst Contacts:

Soumen Mandal

Neil Shah

Counterpoint Research

press(at)counterpointresearch.com

Related Reports:

Global Cellular IoT Module Shipments Grow 70% YoY in Q3 2021; 5G Module Shipments up 700% YoY

Quectel and Qualcomm led the global cellular IoT module and chipset markets respectively in Q3 2021.
NB-IoT contributed to more than one-third of the cellular IoT module market.
Smart meter, POS, enterprise, industrial and router/CPE were the top five applications in this quarter.

San Diego, Buenos Aires, London, New Delhi, Hong Kong, Beijing, Seoul – December 9, 2021

Global cellular IoT module shipments grew 70% YoY in Q3 2021, according to the latest research from Counterpoint’s Global Cellular IoT Module, Chipset and Application Tracker. In terms of overall revenue, the market crossed the $1.5-billion mark during the quarter. China continued to dominate in terms of volume, followed by North America and Europe. 5G was the fastest growing technology (+700% YoY) due to a lower base.

Commenting on the market dynamics, Research Analyst Soumen Mandal said, “Chinese module players performed well during this quarter while some international players struggled. Quectel, Fibocom and China Mobile were the top three cellular IoT module players in China in terms of shipments. For the rest of the world, Quectel, Telit and Thales were the top three cellular IoT module players.

Quectel’s cellular IoT module shipments grew nearly 80% YoY in Q3 2021. NB-IoT and 4G Cat 1 modules were major drivers for this immense growth. In this quarter, Quectel won some bids for 5G, including for 5G C-V2X with Great Wall Motor, high-speed rail applications with China Mobile, industrial applications with China’s industry and information technology ministry, 5G module with China Mobile and a customized project with China Unicom. We expect 5G module shipments to gain traction from early next year.

Fibocom maintained its second position in the global cellular IoT module market. The strong demand for NB-IoT modules helped Fibocom’s module shipments grow 84% YoY. Fibocom is also focussing more on 4G Cat 1 and Cat 1 bis modules. We expect to witness more competition in Cat 1 bis space next year.

China Mobile entered the top three module player rankings during this quarter. Its total shipments tripled annually in Q3 2021. The Chinese market is witnessing a lot of traction for NB-IoT and 4G Cat 1 modules as 2G or 3G modules are being replaced in most cases.

All the top five module players in Q3 2021 were from China. MeiG Smart is another Chinese player witnessing continuous growth. Automotive-grade NAD IoT module players Rolling Wireless and LG raced into the top 10 module players rankings as demand for connected cars continued to rise.”

Global Cellular IoT Module Shipment Share by Module Vendor, Q3 2021

Source: Counterpoint Global Cellular IoT Module, Chipset and Application Tracker, Q3 2021

Smart meter, POS and retail were the top three fastest-growing applications. The ongoing chip shortage had a negative impact on the automotive segment. Chipset dynamics are also changing depending on applications and technologies.

Global Cellular IoT Chipset Shipment Share by Chipset Vendor, Q3 2021

Source: Counterpoint Regional Cellular IoT Module, Chipset and Application Tracker, Q3 2021

Commenting on the cellular IoT chipset supplier landscape, Vice-president Research Neil Shah said, “Qualcomm is leading in the global cellular IoT chipset market with more than one-third share. However, the company lost nearly 4% market share compared to the previous quarter. Still, Qualcomm is the leading chipset provider across 4G Cat 4, 4G Cat Others, 5G, LPWA Dual Mode, LTE-M and 3G technologies.

UNISOC, the second-largest cellular IoT chipset player, surpassed Qualcomm to lead in the 4G Cat 1 market. Cat 1 bis has been gaining traction, boosting UNISOC’s market share. UNISOC was leading across the 4G Cat 1, NB-IoT and 2G technologies in Q3 2021, thanks to volume growth in China and declining share of Huawei HiSilicon, which though still remained the third-largest chipset supplier.”

The overall cellular IoT module ASP decreased by 3% sequentially thanks to the shift towards the cheaper NB-IoT and 4G Cat-1 modules during this quarter. However, 4G Cat 4+ and 5G IoT modules’ ASP rose due to tight supplies. This had minimal impact on total shipments, but if the supply situation doesn’t improve, it could slow down 5G adoption.

For detailed research, refer to the following reports available for subscribing clients and also for individual subscription:

Counterpoint tracks and forecasts on a quarterly basis 80+ IoT module vendors’ shipments, revenues and ASP performance across 12+ chipset players, 18+ IoT applications and 10 major geographies.

Background

Analyst Contacts:

Soumen Mandal

Neil Shah

Counterpoint Research

press(at)counterpointresearch.com

Related Reports:

Global Cellular IoT Module Shipments up 50% YoY in Q1 2021 as Demand for 5G, LTE-Cat 1 Modules Soars

Quectel and Qualcomm maintained their top positions in the cellular IoT module vendor and chipset player market shares, respectively.
Automotive, router/CPE and industrial are the top three applications in terms of revenue.
5G captured nearly 20% share of the IoT module revenues during this quarter.

San Diego, Buenos Aires, London, New Delhi, Hong Kong, Beijing, Seoul – June 23, 2021

Global cellular IoT module shipments increased by 50% YoY and 11% QoQ during Q1 2021, according to the latest research by Counterpoint’s Global Cellular IoT Module, Chipset and Application Tracker. The market made a tremendous comeback during the quarter as the COVID-19 pandemic was under control globally in that period. Europe, North America and Japan registered healthy growth annually while Latin America was the only region that did not grow in terms of revenue during Q1 2021. China maintained its lead across geographies with a growing demand for cellular IoT modules.

Commenting on the market dynamics, Research Analyst Soumen Mandal noted, “Quectel continues to lead the global cellular IoT module vendor rankings in terms of volume and revenue. The Shanghai-based vendor saw its shipments and revenues climb 67% and 78% respectively during the quarter. Thales continued to maintain its second position. 5G revenues increased by more than 80% QoQ, which helped Thales decrease the gap with top-ranked Quectel and maintain the gap with Fibocom. The third-largest module vendor, Fibocom, is expanding globally beyond China with a strong focus on telematics, router and PC segments. We can expect strong competition between Fibocom and Thales in coming quarters for the second position in terms of revenue share.”

Exhibit 1: Global Cellular IoT Module Revenue Share by Vendor, Q1 2021

Source: Counterpoint Global Cellular IoT Module, Chipset and Application Tracker, Q1 2021

Mandal added, “Some of the leading incumbents such as Telit and Sierra Wireless continue to stay focused on specific Western markets, applications and expanding their services revenue. Both Telit and Sierra have divested their automotive businesses. Sierra’s automotive module business was acquired last year by a consortium of investors led by Fibocom to form Rolling Wireless, which quickly grew to become the fifth largest cellular IoT module vendor globally, serving high-ASP automotive applications. The rising contracts with leading automakers like Volkswagen, Audi, Porsche, Renault-Nissan and Stellantis, and scaling up of operations with a lower cost and higher quality are helping Rolling Wireless increase market share.”

The following exhibit showcases the competitive dynamics for IoT module vendors across different geographies, with a good divide between Western and Eastern markets. These dynamics are a function of the vendor’s IoT application focus, breadth and depth of portfolio, channel partnerships, certification across operators and the quality of FAE (Field Application Engineers) force in the respective regions.

Exhibit 2: Global Cellular IoT Module Vendor Shipment Rankings by Key Geographies, Q1 2021

Source: Counterpoint Regional Cellular IoT Module, Chipset and Application Tracker, Q1 2021

Commenting on the cellular IoT module chipset supplier landscape, Vice President Research Neil Shah noted, “While modules based on LPWA technologies such as NB-IoT and LTE-M continued to grow above the market average, LTE-Cat 1 and 5G became the fastest-growing cellular technologies in the IoT space this quarter. This adoption has helped Qualcomm strengthen its dominant position further to capture almost half of the market in terms of volume, offering different types of cellular IoT chipset solutions to these module vendors.”

Shah added, “Other notable vendors making strides in this market are Shanghai-based ASR Microelectronics, and Unisoc with growing design wins in the 4G Cat 1 segment. French chipset manufacturer Sequans is also in a growth mode with a robust 4G broadband, 4G Cat-1, LPWA, and 5G chipset and module portfolio. This should drive significant competition in the fast-growing LTE Cat-1 segment with the ASP of these modules falling below $10. MediaTek is expected to improve its share over 4G Cat 4, 4G Cat other and 5G technology. As IoT applications and project implementations are increasing, more chipset players are entering this space. GCT Semiconductor and XINYI Semi are the latest entrants in this segment. It will be interesting to see whether these new entrants are able to strike partnerships with larger module vendors to grow further.”

Currently, Counterpoint is tracking and forecasting 65+ IoT module vendors’ shipments, revenue performance across 12+ chipset players, and 18+ IoT applications across 10 major geographies on a quarterly basis, with a forecast up to 2025.

Full reports are available for subscribing clients through the following links:

Background

Analyst Contacts:

Soumen Mandal

Neil Shah

Counterpoint Research

press(at)counterpointresearch.com

Related Posts:

Quectel, Thales & Fibocom Lead the Global Cellular IoT Module Market in Q4 2020

The global cellular IoT module market continued to recover sequentially but is yet to reach 2019 levels.
Quectel and Qualcomm maintained their top positions in the cellular IoT module vendor and chipset player market shares respectively.
Smart meter, automotive and telematics are the top three applications for cellular IoT modules globally in terms of shipments.

San Diego, Buenos Aires, London, New Delhi, Hong Kong, Beijing, Seoul – April 15, 2021

Global cellular IoT module shipments increased 9% QoQ but decreased 6% YoY during Q4 2020, according to the latest research by Counterpoint’s Global Cellular IoT Module, Chipset and Application Tracker. The COVID-19 pandemic slowed down the cellular IoT module demand across mobility sectors but saw an increased adoption among other industry verticals, such as healthcare and gateways. Only Japan and South Korea witnessed an increase in shipments on a YoY basis. The total cellular IoT module shipments for 2020 ended at 265 million units. A fresh wave of COVID-19 and semiconductor shortages stopped the cellular IoT module market from recovering fully.

Commenting on the market dynamics, Research Analyst Soumen Mandal said, “Quectel continued to lead global cellular IoT module vendors in terms of shipment volumes and revenues. However, it lost market share in successive quarters due to the rise of longtail module vendors, especially in China. There has been an intense competition for the second spot between the incumbent Thales, Sierra Wireless and the fast-growing Fibocom. The negative impact of COVID-19 forced Thales to surrender the second spot to Fibocom in Q2 2020. However, Thales recaptured it in Q3 2020, retaining it through the end of the year. The improved performance in Europe, North America and Japan helped Thales regain its position. Fibocom is trying to increase its global presence and improve service support to increase its share in the global cellular IoT module market.

Sierra Wireless slipped out of the top five module vendor rankings with the divestment of its automotive business to a consortium led by Fibocom Wireless to form an independent company, Rolling Wireless. Among large module vendors in China, only Fibocom and Meig experienced positive quarterly and yearly growth during Q4 2020 in terms of shipments.”

Exhibit 1: Global Cellular IoT Module Shipments Share by Module Vendor, Q4 2020

Source: Counterpoint Global Cellular IoT Module, Chipset and Application Tracker

Mandal added, “The 4G LTE modules continued to dominate, contributing to nearly half of the global cellular IoT module shipment volumes. The demand for 4G Cat-1 modules is poised to grow significantly this year. The demand for NB-IoT modules remains healthy, contributing to a third of the cellular IoT module shipment volumes in Q4 2020. Smart meters, telematics and utilities are the top applications for NB-IoT technology. The 3GPP Release 14 spec-based NB-IoT (Cat NB2) modules gain location capabilities among others, expanding the spectrum of use cases to the broader mobility, tracking and telematics applications.

The demand for 5G IoT modules during the quarter was limited to the router/CPE market and other industrial applications. However, the majority of launched 5G modules are expected to enter mainstream production in the second half of 2021. The demand will also begin to take off with improving 5G coverage in many key markets such as China, North America and parts of Europe.”

Exhibit 2: Global Cellular IoT Module Shipments Share by Chipset Brand, Q4 2020

Source: Counterpoint Global Cellular IoT Module, Chipset and Application Tracker

Commenting on the cellular IoT module chipset supplier landscape, Vice-President Research Neil Shah noted, “Qualcomm further increased its share in the global cellular IoT chipset market to nearly half in Q4 2020, riding on the growing demand for 4G and LPWA modules. As the top-tier Chinese module vendors look to expand their presence beyond China, Qualcomm and other suppliers such as Sony (Altair Semi) and Sequans seem to be major beneficiaries going forward. HiSilicon has been the top supplier when it comes to NB-IoT technology. It expects to continue to lead in the coming quarters despite US sanctions. However, with growing competition and design wins, UNISOC and MediaTek look forward to increasing their market share, especially in the NB-IoT segment away from HiSilicon. With the entry of newer suppliers in the cellular IoT chipset market, such as AutoTalks, ASR and Eigencomm, alongside the vertically integrated u-blox, Nordic Semi will light up some competition, especially in the fast-growing LPWA segment.”

Shah added, “The NB-IoT module ASP (average selling price) continues to decline (3% YoY) with scale in Q4 2020, driving further adoption of NB-IoT technology. Sub-$5 priced modules contributed to almost a third of the shipments during this quarter. The ASP of another fast-growing segment, 4G LTE Cat 1 modules, decreased by 9% YoY in Q4 2020 and is an emerging choice to replace many existing and future 2.5G/3G M2M applications.”

Currently, Counterpoint is tracking and forecasting 40+ IoT module vendors’ shipments, revenue performance across 10+ chipset players, and 18+ IoT applications across 10 major geographies on a quarterly basis, with a forecast up to 2025. Full reports are available for subscribing clients through the following links:

These reports are a part of Counterpoint’s IoT Service.

Background

Analyst Contacts:

Soumen Mandal

Neil Shah

Counterpoint Research
press(at)counterpointresearch.com

Related Posts:

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Insights Tag: SIMCom

Global Cellular IoT Module Shipments Jump 14% YoY in 2022 to Reach Highest Ever

Global Cellular IoT Module Shipments to Cross 1.2 Bn Units by 2030

Global Cellular IoT Module Revenue Grows 58% YoY in Q4 2021; 5G, 4G Cat 1 Modules Fastest Growing

Global Cellular IoT Module Shipments Grow 70% YoY in Q3 2021; 5G Module Shipments up 700% YoY

Global Cellular IoT Module Shipments up 50% YoY in Q1 2021 as Demand for 5G, LTE-Cat 1 Modules Soars

Quectel, Thales & Fibocom Lead the Global Cellular IoT Module Market in Q4 2020

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