Top

全球智能硬件ODM/EMS产业发展及未来展望

2010年后,随着智能硬件产业链的完善,全球产业链分工不断细化,终端品牌厂商逐渐倾向于专注在前沿探索型技术研发、产品营销、品牌升级及售后服务方面,把主流产品的研发、设计或制造委外给专业的ODM(Original Design Manufacturing,即原始设计制造商), IDH (Independent Design House,即独立设计公司) 或者EMS(Electronic Manufacturing Service,即电子制造服务商)。

其中,ODM模式能够为品牌厂商提供从产品研发、物料采购、生产制造到物流管控的 “一条龙” 服务。这种全方位的服务为品牌厂商带来的优势包括:1) 提高新品开发及产品迭代效率;2)优化物料采购成本;3)分担供应链管控压力;4) 提高大规模生产效率,同时灵活响应短期激增的生产需求。此外,ODM也是帮助品牌将前沿技术从高端市场普及到大众市场、关键零部件技术整机产品级转化、为品牌丰富产品组合、增加产品竞争力的重要合作伙伴。

由于ODM模式的显著优势,近年来由ODM公司开发的产品在全球智能硬件市场的份额不断提升。其中,华勤技术、闻泰科技及龙旗科技为全球龙头公司。2020年华勤全球智能手机、笔记本电脑及平板电脑出货量超1.9亿台,排名全球第一;闻泰出货量约1.34亿台,龙旗出货量约1.09亿台,“三巨头”出货量加总已占据2020年全球智能手机、笔记本电脑及平板电脑市场约26%份额。

“全球三大件”(智能手机+笔记本电脑+平板电脑)龙头ODM/IDH出货量(单位:百万台)

Counterpoint Research “全球三大件”(智能手机+笔记本电脑+平板电脑)龙头ODM IDH出货量(单位:百万台)
数据来源:Counterpoint Global ODM/IDH Tracker 2020

此白皮书还将进一步探讨2015-2025年全球智能硬件市场(包括智能手机、笔记本电脑、平板电脑、智能手表、TWS、智能音箱及服务器市场)的发展、智能硬件ODM市场的发展、品牌厂商与ODM的合作模式及规模、ODM市场竞争格局等,全面展现全球智能硬件及智能硬件ODM市场的现状、机遇及未来发展趋势。

To download the whitepaper, fill out the form below:

Please enable JavaScript in your browser to complete this form.
Name
Counterpoint research is a young and fast growing research firm covering analysis of the tech industry. Coverage areas are connected devices, digital consumer goods, software & applications and other adjacent topics. We provide syndicated research reports as well as tailored. Our seminars and workshops for companies and institutions are popular and available on demand. Consulting and customized work on the above topics is provided for high precision projects.

Term of Use and Privacy Policy

Counterpoint Technology Market Research Limited

Registration

In order to access Counterpoint Technology Market Research Limited (Company or We hereafter) Web sites, you may be asked to complete a registration form. You are required to provide contact information which is used to enhance the user experience and determine whether you are a paid subscriber or not.
Personal Information When you register on we ask you for personal information. We use this information to provide you with the best advice and highest-quality service as well as with offers that we think are relevant to you. We may also contact you regarding a Web site problem or other customer service-related issues. We do not sell, share or rent personal information about you collected on Company Web sites.

How to unsubscribe and Termination

You may request to terminate your account or unsubscribe to any email subscriptions or mailing lists at any time. In accessing and using this Website, User agrees to comply with all applicable laws and agrees not to take any action that would compromise the security or viability of this Website. The Company may terminate User’s access to this Website at any time for any reason. The terms hereunder regarding Accuracy of Information and Third Party Rights shall survive termination.

Website Content and Copyright

This Website is the property of Counterpoint and is protected by international copyright law and conventions. We grant users the right to access and use the Website, so long as such use is for internal information purposes, and User does not alter, copy, disseminate, redistribute or republish any content or feature of this Website. User acknowledges that access to and use of this Website is subject to these TERMS OF USE and any expanded access or use must be approved in writing by the Company.
– Passwords are for user’s individual use
– Passwords may not be shared with others
– Users may not store documents in shared folders.
– Users may not redistribute documents to non-users unless otherwise stated in their contract terms.

Changes or Updates to the Website

The Company reserves the right to change, update or discontinue any aspect of this Website at any time without notice. Your continued use of the Website after any such change constitutes your agreement to these TERMS OF USE, as modified.
Accuracy of Information: While the information contained on this Website has been obtained from sources believed to be reliable, We disclaims all warranties as to the accuracy, completeness or adequacy of such information. User assumes sole responsibility for the use it makes of this Website to achieve his/her intended results.

Third Party Links: This Website may contain links to other third party websites, which are provided as additional resources for the convenience of Users. We do not endorse, sponsor or accept any responsibility for these third party websites, User agrees to direct any concerns relating to these third party websites to the relevant website administrator.

Cookies and Tracking

We may monitor how you use our Web sites. It is used solely for purposes of enabling us to provide you with a personalized Web site experience.
This data may also be used in the aggregate, to identify appropriate product offerings and subscription plans.
Cookies may be set in order to identify you and determine your access privileges. Cookies are simply identifiers. You have the ability to delete cookie files from your hard disk drive.