Global Smartphone Application Processor (AP) Market Share: By Quarter

Global Smartphone AP Market Share: By Quarter 

This data is based on the smartphone AP/SoC shipments
Note: Totals may not add up due to rounding

Global Smartphone Chipset Market Share (Q4 2020 – Q1 2022)
Brands Q4 2020 Q1 2021 Q2 2021 Q3 2021 Q4 2021 Q1 2022
Mediatek 37% 39% 42% 40% 33% 38%
Qualcomm 23% 28% 26% 27% 30% 30%
Apple 22% 15% 14% 15% 21% 15%
UNISOC 4% 7% 9% 10% 11% 11%
Samsung 7% 6% 5% 5% 4% 5%
HiSilicon (Huawei) 7% 5% 3% 2% 1% 1%

Source: Global Smartphone AP-SoC Shipments & Forecast Tracker by Model – Q1 2022

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Global Highlights:

  • Apple: Apple chipset shipment had declined in Q1 2022 due to seasonality. Apple also launched the iPhone SE 2022 and initial sales were promising.
  • MediaTek: MediaTek shipments remain flat in Q1 2022 but revenues of the company has recorded an impressive set of numbers for the quarters. The addition of the Dimensity 9000 to the premium segment has added to the overall revenues. All major Chinese OEM brands are expected to launch premium phones with Dimensity 9000 in China. MediaTek dominates the low-mid tier wholesale price segment ($100-$299), driven by its Dimensity 700 and Dimensity 900 series.
  • Qualcomm: Qualcomm shipments slightly declined in Q1 2022, mainly due to China’s lockdown and a much higher inflation rate in developed markets. However, revenue has increased due to the strong demand for premium tier chipsets. Qualcomm claims it now drives 75% of the S22 family sales – up from 45% of the S21 family. Premium-segment Snapdragon 700 and 800 series contributed to around 57% of the AP/SoC shipments in Q1 2022.
  • Samsung: Samsung shipment has increased in Q1 2022 due to the launch of Exynos 1280. The revenue of the brand has also witnessed growth in the quarter. Samsung has launched the Galaxy A33 and A53 with its Exynos 1280 SoCs. These are the volume drivers which will help Samsung to regain its share. Samsung Exynos share declined in Q1 2022 due to the loss in share to Qualcomm in the galaxy s22 series and also due to the low yields of the 4nm premium Exynos chipsets.
  • Hisilicon: As per our checks and sell-thru data, Huawei is close to the end of the inventory for the Hisilcon chipsets. It is also not possible for the brand to obtain newer chipsets from TSMC, Samsung, etc. due to the trade ban.
  • UNISOC: UNISOC has gained a share in low-end 4G smartphones as it was able to take advantage of limited supplies from Mediatek and Qualcomm. UNISOC continues to gain a share in the low bands (<$99) driven by the LTE portfolio. With realme, HONOR, Motorola and Samsung launching phones with its Tiger series SoC, UNISOC has expanded its customer base with design wins at ZTE and TECNO and entry into the Samsung Galaxy A series.

For a more detailed smartphone AP-SoC shipments & forecast tracker, click below:

              

For detailed insights on the data, please reach out to us at sales(at)counterpointresearch.com. If you are a member of the press, please contact us at press(at)counterpointresearch.com for any media enquiries.

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