Premium Market Pulse 2024 January (PPT slides)


  • This report contains the monthly smartphone market share and top 10 sales volume for a total of 7 regions, including 4 regions (USA, China India, and Europe) included in the Market Pulse.
  • In January 2024, the global smartphone market decreased 7% MoM, due to the absence of promotions after year-end sales in Q4 2023.
  • Chinese OEMs such as Xiaomi, Huawei and HONOR experienced an increase in market share this month, mainly driven by the growth of Chinese smartphone market.

Number of Pages: 51

Published Date: March 2024

Premium Market Pulse 2024 February


  • This report contains the monthly smartphone market share and top 10 sales volume for a total of 7 regions, including 4 regions (USA, China India, and Europe) included in the Market Pulse.
  • In February 2024, the global smartphone market increased 8% YoY, due to the strong growth of Chinese OEMs such as Xiaomi, Huawei and HONOR.
  • Samsung clinched the top spot in global smartphone sales for February, propelled by the Galaxy S24 series.

 Number of Pages: 51

Published Date: April 2024

India Quarterly Handset Outlook – February 2024


India’s smartphone shipments remained flat at 151.8  million units in 2023. The market’s performance in Q4 was better than our expectations and the market ended up shipping 39 million units registering 24% YoY growth. Growth in premium segment, 5G upgrades and better than expected festive season aided this growth. As per our latest forecast, the last quarter (October-December) exited the market with healthy inventory levels compared to last year, setting the right tone for growth for next year.  We believe the market will grow by 6% YoY next year driven by premiumization, diffusion of 5G in lower price bands and better macroeconomic conditions.

We believe India smartphone market will be on growth trajectory this year and will experience 6% YoY growth. Consumer sentiments are improving and we expect Government to infuse money in economy due to elections this year. Also 2021 was record breaking year for India smartphone market which led to significant growth in install base as well which we believe will be due for upgrade this year.

In this report you will find India smartphone shipments forecast by:

  • India handset brand wise volumes  till 2025
  • India Smartphone brand wise volumes till 2025
  • India Feature phone brand wise volumes till 2025
  • India Smartphone Volume By Tech (4G and 5G split)
  • India Smartphone volume By Price-Band
  • India smartphone volume By Channel (Online & Offline)

Publication Date: March, 2024

Global Automotive NAD Module and Chipset Tracker, Q4 2023


Network access device (NAD) modules perform similar functions in terms of connectivity as an IoT module except they are configured for automotive-grade applications. This report encompasses the shipment data, revenues, and ASP for NAD modules and chipset models, considering various regions and cellular access technologies such as 2G, 3G, 4G, 5G, NB-IoT, LTE-M, and LPWA-Dual Mode. Additionally, the report includes ASP and revenue details for chipset models categorized by region. Notably, the 4G technology is further dissected into 4G Cat 1 bis, Cat 1, Cat 4, and other categories. The objective is to provide insights into the evolving connectivity landscape within the automotive industry, covering both passenger and commercial vehicles. This comprehensive analysis spans the period from Q1 2022 to Q4 2023, offering a snapshot of the changing dynamics and ecosystem in the automotive connectivity space.

Table of Contents:

NAD Module and Chipset Shipments, ASP & Revenue Tracker

  • By Module Vendor (20+ vendors)
  • By Chipset Vendor (10+ vendors)
  • By Chipset Model (45+ models)
  • By Connectivity Technology (5+ connectivity tech)
  • By Fallback Technology (7 fallback tech)
  • By Price Band (10 price band)
  • By Region (8 regions)

Published Date: March 2024

Emerging Asia SEA SWA January 2024 Tracker


There is a YoY increase in both regions. Southeast Asia is likely to see higher smartphone shipments in Q1 and Q2 2024. This might also be more evident due to the low shipments last year in the same period. January has started off with many new model launches across markets which are likely to increase volumes further in this quarter for the emerging countries.

Table of Contetns:

  • Region Spilts (SEA and SWA)
  • Specifications (100+)
    • Display
    • Network technology
    • Operating system
    • Battery capacity
    • Number of cameras

 Published Date: March 2024

Global Smartwatch Shipments by Model Quarterly Tracker, Q1 2018-Q4 2023


The global smartwatch market increased by 5% YoY. The expansion was mainly driven by Apple and Huawei, both introducing new models to boost their shipments. In contrast, Google observed a decline of 52% YoY, despite the launch of the Pixel 2 Watch. By region, India, LATAM, and China region shipments grew by 43%, 38%, and 24% respectively, compensating for declines in North America, Europe, and the rest of Asia. By type, basic smartwatches grew the most, 31% YoY, driven by Indian brands including Fire-Boltt, Noise, and boAt.

Published Date: February 2024

Global Quarterly PC tracker – Q4 2023


This tracker is part of Counterpoint’s PC research and focuses on the global PC market. It provides quarterly statistics on PC OEMs in terms of revenue, shipments and ASP. The data in this report covers from Q1 2020 to Q4 2023.

Table of Contents:

  • PC
    • PC Shipments by Vendor
    • PC Revenue by Vendor
    • PC ASP by Vendor
  • Laptop
    • Laptop Shipments by Vendor
    • Laptop Revenue by Vendor
    • Laptop ASP by Vendor
  • Desktop
    • Desktop Shipments by Vendor
    • Desktop Revenue by Vendor
    • Desktop ASP by Vendor

Published Date: February 2024

Global Foldable Smartphone Market Tracker Q3 2023


Global smartphone shipments are forecast to decline 5.3% YoY in 2023 to reach 1.16 billion units, the lowest in a decade, as macroeconomic headwinds and weakness in consumer demand pressured the sector throughout the year. However, for the global foldable smartphone market, shipments are advancing in the opposite direction. However, the global foldable smartphone market grew continuously in 2023. In Q3 2023, the global foldable smartphone market increased 27.5% YoY, based on sell-in volume, to reach 7.09 million units, driven by the Chinese foldable market (up 172% YoY), the Asia-Pacific foldable market (up 178.5% YoY) and the MEA foldable market (up 134% YoY).

Table of Contents:

  • Foldables by region
  • Foldables by OEM
  • Foldables by form factor, folding type, material, main display size
  • Foldables by model
  • Foldable model specification

Published Date: December 2023

China Smartphone Sales Weekly Tracker – 48W 2023


In this report, you will find China’s weekly smartphone sales

  • By key brands
    • Apple
    • OPPO
    • Samsung
    • vivo
    • Honor
    • Huawei
    • Xiaomi
  • By key models
    • Apple – all key smartphone models
    • Samsung – 4 foldable models
  • Key takeaways for the corresponding week
  • Market share charts for key brands and weekly sales trends

Table of Contents:

  • Weekly Update Takeaway
  • Top Brand Sales & Market Share
  • Pivot
  • BaseFile

Published Date: November 2023

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