The COVID-19 pandemic has made 2020 a difficult year, testing the world’s resilience on multiple fronts. It has also forced many people to focus on their health and wellness. Boosting immunity and staying fit have now become a priority. As a result, wearables are increasingly playing an important role in helping people monitor their fitness, sleep, heart rate and other parameters.
Wearables come in different forms, from fitness bands to smartwatches. These devices have a unique proposition as they are worn on wrist. This enables the user to constantly monitor vital health parameters. Basic fitness trackers come with features like a pedometer, sleep monitor and heart rate sensor. The advanced ones include GPS and workout detection features to log cycling, skipping, squats and other forms of exercises. Smartwatches like the Apple Watch and Samsung Galaxy Watch feature ECG, fall detection and LTE connectivity as well.
In the latest episode of ‘The Counterpoint Podcast’, host Peter Richardson is joined by Senior Analyst Yang Wang and Research Analyst Ankit Malhotra to discuss wearables. The discussion touches upon how wearables are motivating users to get fitter, and how they are saving lives. We also talk about how OEMs can earn recurring revenues by offering additional services, and different partnerships that could help accelerate the adoption.