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Our Q3-2020 Market Monitor report has been published. We release one Infographic in each quarter to summarize the mobile handset market activities in a single page.
Some quick observations from the smartphone market:
- Global smartphone market shipments declined 4% YoY but grew 32% QoQ to reach 366 million units in Q3 2020.
- India smartphone market surpassed the pre-Covid levels growing at 9% YoY and 188% QoQ to reach 53 million units, followed by MEA (2% YoY).
- Samsung regained the top spot, shipping 80.4 million units with 48% QoQ and 3% YoY growth with highest-ever shipments in the last three years.
- Realme shipments grew 132% QoQ, becoming the world’s fastest brand to hit 50 million shipments since inception.
- Xiaomi grew 75% QoQ, contributing 13% in the total smartphone shipments. Notably, this was the first time when Xiaomi surpassed Apple to capture the third spot in the global smartphone market.
- Apple iPhone shipments declined 7% YoY during Q3 2020 as the company delayed its annual iPhone launch from Q3 to Q4 in 2020
Some quick observations from the feature phone market:
- Global feature phone shipments declined 17% annually, reaching 74 million units in Q3 2020.
- Middle-East and Africa remain the largest market for feature phones, contributing to 37% of the global feature phone shipments in Q3 2020, followed by India (36%).
- Transsion Group led the global feature phone market capturing over 35% of the total market share.
- iTel remains the biggest player in the Indian market. Its shipment grew 41% (YoY) and 193% (QoQ).
- Feature phone shipments in North America further declined by 75% YoY and 50% QoQ. Alcatel contributed to more than 50% of the total feature phone shipments in the region.
Use the button below to download the PDF version of the Q3 2020 Infographic:
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Team Counterpoint
Counterpoint research is a young and fast growing research firm covering analysis of the tech industry. Coverage areas are connected devices, digital consumer goods, software & applications and other adjacent topics. We provide syndicated research reports as well as tailored. Our seminars and workshops for companies and institutions are popular and available on demand. Consulting and customized work on the above topics is provided for high precision projects.
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