Our Quarterly Infographic for the Q4 2014 Market Monitor report has been published.
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Market Overview
1. Steady Growth of Mobile Industry
Global handset shipments grew 12% annually first time crossing half a billion units in a Quarter
2. Smartphone's Contribution
Global smartphone shipments reached 382 million units in Q4 2014 with 26% Annual Growth
3. LTE – The Fastest Growing Segment
LTE was the fastest growing segment shipment crossing 180 million units in a quarter for the first time ever
4. ME & Africa is growing Fast
Middle East Africa was the fastest growing market during Q4 2014, penetrated by low cost Smartphones segment
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Smartphone Landscaping
ASIA : China’s smartphone shipments grew a modest 18% annually & total smartphone shipments reached 118 million units.
EUROPE : Samsung & Apple continued to dominate Europe market with 53% combine shipment share.
LAT. AMERICA : Latin America’s smartphone shipments grew 20% annually. Brazil now ships more smartphones than Japan recorded close to 13 million during Q4 2014.
ME&AFRICA : Low-cost smartphones from brands like Alcatel, Tecno, Huawei are driving the growth in African Mobile Market & Apple & Huawei helping fast growing Middle East.
N.AMERICA : North America region grew by 19% in smartphone shipments on YoY basis, mostly dominated by Samsung and Apple, contributed more than 63%.