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This report tracks Quarterly India Mobile Handset: Smartphone & Feature phone shipments every month. This report complied of more than 200+ model level specifications which gives in depth analysis of the India market.
Overview:
- India mobile handset market remained flat while smartphone market grew by modest 4% YoY during Q2 2017
- Smartphone segment contributed to close to half of the total handset market in Q2 2017
- Featurephone segment still holding strong in India and now with the announcement of LTE based smart featurephone “JioPhone” by Reliance Jio, we estimate that conversion from featurephones to smartphones is likely to slow down in short to mid-term.
- Chinese brands performance remained strong and now contributing to more than half of the total smartphone shipments. It is their second successive quarter when their market share is well over 50% after they took over local players in 2H 2016.
- Xiaomi, Vivo, Oppo and Gionee were the fastest growing smartphone brands with strong offline push and advertising Blitz-Krieg.
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Counterpoint research is a young and fast growing research firm covering analysis of the tech industry. Coverage areas are connected devices, digital consumer goods, software & applications and other adjacent topics. We provide syndicated research reports as well as tailored. Our seminars and workshops for companies and institutions are popular and available on demand. Consulting and customized work on the above topics is provided for high precision projects.
