India Smartphone Market Update Q2 2017

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Jul 27, 2017

This report tracks Quarterly India Mobile Handset: Smartphone & Feature phone shipments every month. This report complied of more than 200+ model level specifications which gives in depth analysis of the India market.  

Overview:

  • India mobile handset market remained flat while smartphone market grew by modest 4% YoY during Q2 2017
  • Smartphone segment contributed to close to half of the total handset market in Q2 2017
  • Featurephone segment still holding strong in India and now with the announcement of LTE based smart featurephone “JioPhone” by Reliance Jio, we estimate that conversion from featurephones to smartphones is likely to slow down in short to mid-term.
  • Chinese brands performance remained strong and now contributing to more than half of the total smartphone shipments. It is their second successive quarter when their market share is well over 50% after they took over local players in 2H 2016.
  • Xiaomi, Vivo, Oppo and Gionee were the fastest growing smartphone brands with strong offline push and advertising Blitz-Krieg.
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Category

Industry

Smartphone

Report Type

Report

Summary

Published

Jul 27, 2017

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Team Counterpoint

Counterpoint Research is a global industry and market research firm providing market data, intelligence, thought leadership and consulting across the technology ecosystem. We advise a diverse range of global clients spanning the supply chain – from chipmakers, component suppliers, manufacturers and software and application developers to service providers, channel players and investors. Our veteran team of analysts serve these clients through our offices located across the key innovation hubs, manufacturing clusters and commercial centers globally. Our analysts consistently engage with C-suite through to strategy, market intelligence, supply chain, R&D, product management, marketing, sales and others across the organization. Counterpoint’s key coverage areas: AI, Automotive, Cloud, Connectivity, Consumer Electronics, Displays, eSIM, IoT, Location Platforms, Macroeconomics, Manufacturing, Networks & Infra, Semiconductors, Smartphones and Wearables.