The india smartphone market remained flat YoY as the market reached pre-COVID-19 level due to the huge pent-up demand created in the market after lockdown.
During June 2020, India smartphone share reached highest ever 72%, as feature phone market decline 31% YoY. On the manufacturing front, almost all the factories are now running at more than 60% of the capacities. Due to attractive schemes by the government as well as the upcoming festive season, manufacturing is expected to increase in the coming months.
As the restriction on the non-essential commodities was lifted, major smartphone brands pushed their previous inventory through discount schemes on online.
This report is a short version of the main report "India Monthly Smartphone Market Analysis 2020 June". The original report can be found here
Table of Contents:
Key OEM Strategies
Major OEM Promotions
Key Market Trends
Make in India
India Manufacturing Update
Number of pages: 46
Author: Prachir Singh and Shilpi Jain
Published Date: July 2020