Global Smartphone Market 2022 in Review and Outlook for 2023

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Jan 18, 2023

Overview:

In 2022, the Global Smartphone Market had to navigate muted demand, high inflation, rocketing energy prices, uncertain macroeconomic and geopolitical conditions, and the COVID situation in China. Global smartphone sales declined year on year (YoY) every month until November 2022 and likely declined again in December. Most of the factors responsible for this decline, are likely to keep on impacting the market in H1 2023.

As we enter the new year, this report assesses 2022 and analyzes some of the key factors to look out for in the smartphone market in 2023.

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Summary

Published

Jan 18, 2023

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Author

Varun Mishra

Varun is a Senior Analyst at Counterpoint Research based out of Gurgaon. In Counterpoint, he closely tracks mobile devices and ecosystem with a focus on Apple. He started his career as a Consultant with Infosys Limited where he was able to identify strategic avenues for business growth through deep research and analysis of markets and companies in various domains. He holds a Master of Business Administration in Marketing from Institute of Management Technology, Ghaziabad and a bachelor's degree from Coventry University, UK.