Overview:
The global foldable market is expected to reach 18.97 m units in 2023, showing about 45% year-over-year growth. The foldable smartphone market in 2023 1Q is still showing a significant increase. Still, the foldable smartphone market in the first half of 2023 is expected to be partially affected by the global smartphone market's downward trend. However, overall consumer awareness of foldable products is improving, and since the premium smartphone market is also showing solid demand, the global foldable market in 2023 is also expected to show steady growth.
We expect the main characteristics of the 2023 foldable market will be:
1) Continued growth of the Chinese foldable smartphone market
2) Intensifying competition as Chinese OEMs enter the foldable market in earnest, especially in Europe and Southeast Asia
3) The emergence of new foldable vendors, such as Tecno and Google
4) Intensifying price competition for foldable smartphones along with a decline in overall foldable's BoM cost
Table of Contents:
- Assumptions
- Foldable Shipment Forecast by OEM
- Foldable Model-level Forecast (+1 year)
Published Date: May 2023