Q1 2024: Rogers feeling the impact on subscriber base with new international student policies

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Apr 25, 2024

Overview:

Rogers reports positive wireless revenue growth in the Q1 2024 earnings presentation. This is not without headwinds, there has been some pressure with government policies that impact the addressable market and a more competitive market that ends up mitigating the growth of subscribers.

This report analyzes the Q1 2024 earnings results for the wireless, cable and media segments and provides insights on the outlook guidance provided by Rogers and what can be expected for the rest of the year. This report also provides the promotions for the top flagship devices and how the promotional trends within Rogers has played out in Q1.

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Category

Industry

Smartphone

Report Type

Report

Time period

Quarterly

Summary

Published

Apr 25, 2024

Contact us

Author

Emily Herbert

Emily is a Research Analyst with the North American team at Counterpoint based in Toronto, Canada. She specializes in North America handset sales along with the global secondary smartphone market. Emily has a HBA in Political Science and English from the University of Toronto with a certification in Research Analytics. She has 5 years experience in the research space with previous experience with the department of Defence Research & Development of Canada focusing on AI technologies in training modules.