Global Foldable Smartphone Market Analysis and Insights, Q3 2024
Overview: Global Foldable Market’s Growth Confronts Challenges Hindering Wider Adoption
In Q3 2024, global foldable smartphone shipments dipped 0.6% YoY – a minor decline, yet significant because it occurred during Samsung’s new launch cycle, typically a time of growth. While the overall smartphone market grew by 2%, the foldable segment stalled. Even China, the world’s fastest-growing foldable market, only rose 17% YoY this quarter, in contrast to its consistently near-100% YoY growth rates until earlier this year. The global foldable market is shifting from its initial explosive phase to a more stable stage, with new demand inflow clearly moderating. Although Samsung’s weak shipments were the main culprit in Q3 2024, its rival OEMs also showed flatter growth curves, suggesting a need to reassess the market’s underlying momentum.
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