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Our Q2-2018 Market Monitor report has been published. We release one Infographic in each quarter to summarize the handset and smartphone market activities in a single page.
Some quick observations from this edition:
- Global smartphone shipments declined 2% annually reaching 363 million units in Q2 2018.
- MEA was the only region to experience double digit growth at 14% YoY. NAM declined the most at 21% YoY.
- Samsung led the smartphone market by volume, even though it registered an annual decline of 11%.
- Huawei grew 41% YoY to become the second largest smartphone brand, surpassing Apple. The growth came from markets outside China, where shipments increased 71% YoY.
- Shipments for Nokia HMD grew 782% YoY, making it one of the fastest growing smartphone brands.
- Shipments for Apple were up 1% annually. It experienced a slow quarter in China and India.
- Samsung is the only Global brand to capture a spot in the top 5, in Asia. The top 4 Chinese brands captured over half of the market.
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Team Counterpoint
Counterpoint research is a young and fast growing research firm covering analysis of the tech industry. Coverage areas are connected devices, digital consumer goods, software & applications and other adjacent topics. We provide syndicated research reports as well as tailored. Our seminars and workshops for companies and institutions are popular and available on demand. Consulting and customized work on the above topics is provided for high precision projects.
