Our Q2-2018 Market Monitor report has been published. We release one Infographic in each quarter to summarize the handset and smartphone market activities in a single page.
Some quick observations from this edition:
- Global smartphone shipments declined 2% annually reaching 363 million units in Q2 2018.
- MEA was the only region to experience double digit growth at 14% YoY. NAM declined the most at 21% YoY.
- Samsung led the smartphone market by volume, even though it registered an annual decline of 11%.
- Huawei grew 41% YoY to become the second largest smartphone brand, surpassing Apple. The growth came from markets outside China, where shipments increased 71% YoY.
- Shipments for Nokia HMD grew 782% YoY, making it one of the fastest growing smartphone brands.
- Shipments for Apple were up 1% annually. It experienced a slow quarter in China and India.
- Samsung is the only Global brand to capture a spot in the top 5, in Asia. The top 4 Chinese brands captured over half of the market.
Author
Team Counterpoint
Counterpoint Research is a global industry and market research firm providing market data, intelligence, thought leadership and consulting across the technology ecosystem. We advise a diverse range of global clients spanning the supply chain – from chipmakers, component suppliers, manufacturers and software and application developers to service providers, channel players and investors. Our veteran team of analysts serve these clients through our offices located across the key innovation hubs, manufacturing clusters and commercial centers globally. Our analysts consistently engage with C-suite through to strategy, market intelligence, supply chain, R&D, product management, marketing, sales and others across the organization. Counterpoint’s key coverage areas: AI, Automotive, Cloud, Connectivity, Consumer Electronics, Displays, eSIM, IoT, Location Platforms, Macroeconomics, Manufacturing, Networks & Infra, Semiconductors, Smartphones and Wearables.
