We estimate sell-in shipments were 129M units only growing a fraction compared to the 127M of June 2012. Handset shipments in 2012 have not exceeded the peak in March when shipments reached 137M units. This is due to the European crisis and the economic downturn in China.
Of the major handset vendors Samsung is still showing relative strength as shipments continue to grow. Galaxy S III is now the bestselling model for Samsung as sales reach 2.7M a month and we calculate this translates to more than 4M sell-in shipments a month. Galaxy S II and Galaxy Note shipments have started to fall in contrast. Galaxy Y and the new Galaxy Ace devices are steady sellers globally. Apple's iPhone 4S is the top global seller selling close to 6M units a month. Nokia is still struggling with the Lumia smartphone series but the new Asha line up is doing quite well selling 5M units a month now.
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Counterpoint Research is a global industry and market research firm providing market data, intelligence, thought leadership and consulting across the technology ecosystem. We advise a diverse range of global clients spanning the supply chain – from chipmakers, component suppliers, manufacturers and software and application developers to service providers, channel players and investors. Our veteran team of analysts serve these clients through our offices located across the key innovation hubs, manufacturing clusters and commercial centers globally. Our analysts consistently engage with C-suite through to strategy, market intelligence, supply chain, R&D, product management, marketing, sales and others across the organization. Counterpoint’s key coverage areas: AI, Automotive, Cloud, Connectivity, Consumer Electronics, Displays, eSIM, IoT, Location Platforms, Macroeconomics, Manufacturing, Networks & Infra, Semiconductors, Smartphones and Wearables.
