OPPO Find X7 Series Sets AI, Photography Benchmarks for Flagship Smartphones

  • The newly launched OPPO Find X7 series embraces AI applications.
  • The Find X7 Ultra’s quad-camera system covers most of the common photography scenarios.
  • The dual-periscope camera brings a new benchmark to mobile photography.

OPPO launched flagship models OPPO Find X7 and OPPO Find X7 Ultra in China recently. Compared to its predecessor, the Find X7 series has plenty of upgrades. Some of these cover generative AI, mobile photography and privacy protection.

 Counterpoint Research

With the Find X7 series, OPPO has embraced generative AI for its smartphones. Thanks to the 7-billion-parameter LLM of AndesGPT, the Find X7 series brings AI functions such as natural language comprehension and phone call content summary. With the device-side and cloud-side LLMs working together, the Find X7 can also implement AIGC elimination, providing a new experience for image editing functions. What’s more, LLM is also combined with voice assistant to provide practical AI functions such as text to image, picture to text, and text content summary.

 Counterpoint Research

The OPPO Find X7 Ultra’s upgrades in photography are also significant. OPPO has used the world’s first dual-periscope cameras for its rear camera module. With the help of the new 6x periscope lens, the model can cover focal segments from 14mm to 135mm.

The 50MP ultra-wide camera is suitable for landscape images. The 1-inch large-size CIS main camera brings strong support for photography under dark light conditions. The 3x and 6x periscope cameras can compress the background and get a clean composition, suitable for portraits and close-up photos. Dual-frame technology also results in rapid shutter response. The algorithm provides better image quality for digital zoom and portrait photography, greatly reducing blur in the subject motion and keeping the image quality high. The continuing collaboration with Hasselblad also gives the photos a professional and unique tone.

 Counterpoint Research

The periscope lens has been seen as a premium smartphone feature. With full-channel multi-scene optimization, OPPO has set a new benchmark for mobile photography in flagship models, while targeting the high-end with its own innovations.

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