India’s True Wireless Stereo (TWS) earbuds shipments grew 34% YoY in Q2 2023, according to the latest research from Counterpoint’s IoT Service. The growth was primarily driven by demand for low-priced models, increasingly affordable new launches, and seasonal sales events like Flipkart Big Saving Days, Amazon Prime Days, brand-owned celebrations and offline events. This research note also includes detailed insights about India’s position in global TWS market, analysis of top five TWS brands in Indian market and the overall 2023 TWS market outlook.
Number of Pages: 2
Published Date: September 2023