Overview:
AT&T posted 526,000 net adds in Q4. This marked the second quarter in a row of net add growth after four consecutive quarters of declining net adds. Upgrade rates were weak for all three major carriers, but AT&T showed the least decline in postpaid upgrade rates. This resulted in relatively flat postpaid smartphone sales for AT&T YoY. AT&T’s Internet Air FWA service is picking up steam with 93,000 subscribers at the end of Q4. The service is seen as more of a catch product to halt the exit of legacy wireline subscribers where fiber is not yet available.
TOC:
- Key Takeaways
- Postpaid Performance
- Prepaid Performance
- Weekly Promotions
- Fiber and Internet Air
- Smartwatch
Number of pages: 21