Motorola’s 2024 Smartphone Shipments Hit Record High, Driven by Affordability and Diversification
Overview: Motorola reached its highest ever smartphone shipments in 2024 while witnessing a significant 24% YoY growth and outperforming the overall global market trend. This impressive performance was fueled by a strategic emphasis on affordability and diversification by Motorola on its product portfolio. Key markets contributing to Motorola’s growth included LATAM, accounted for almost half of global Motorola’s shipments, North America, and India which emerged as a breakout market witnessing rapid growth.
Table of Contents:
- A Dive into Motorola’s History
- What Did Motorola Do?
- Motorola’s Strategic Product Portfolio
- Motorola’s Key Growing Markets?
- Moving Ahead
Existing Subscriber?
Sign in to continue reading
New to Counterpoint?
Register to our service
Category
Contact us
Author
Kamal Singh
Kamal Singh is a market and product researcher with over six years of overall experience. He is currently focused on the Indian smartphone market and global smartphone markets at Counterpoint Research. He manages monthly and quarterly analyses of smartphone shipments in India, assisting brands with their needs. Kamal tracks smartphone inductions and promotions and conducts shipment analysis. He also handles ad hoc tasks in other areas while providing analytical support for client requests. With a mechanical engineering background, he is proficient in global market trends and strategic research.
Related Research
May 14, 2025
May 12, 2025
May 13, 2025