Market Monitor | Quarterly Vendor Revenue ASP Smartphones and Feature Phones Q2 2021

Aug 18, 2021

Overview:

Global handset market wholesale revenue grew 26% YoY during the second quarter of 2021.
Smartphone share accounts for 99% of the overall handset market by revenue.
The smartphone market reached USD 97 Billion in revenue, growing 26% YoY, driven by Xiaomi’s record shipments as well as Apple’s highest shipments for a second quarter.
Apple captured 40% of overall smartphone revenue. Apple’s wholesale ASP increased 16% YoY driven by higher contribution of the recent iPhone 12 series.
Overall smartphone market ASP increased 8% YoY driven by an increase in the shipment contribution of 5G phones.

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