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Report

Global Smartwatch Market Analysis and Insights, Q4 2024

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March 5, 2025

Overview: Global smartwatch shipments fell 9% YoY in Q4 2024, marking the fourth straight quarter of the annual decline. The overall decrease was driven by a significant slowdown of India's previously thriving local smartwatch brands, combined with the fall in NAM smartwatches shipments. Among the top five brands, only Apple saw a decline in shipments, due to minimal upgrades in its latest series and the absence of the Watch Ultra 3.

Table of Contents:

  • Smartwatch Shipments Trends
    • By Device Type
    • By OEM
    • By Region
    • By Price Band
  • Smartwatch Spec Analysis
    • Operating System
    • Chipset
    • Display Type
    • Network
  • Major OEM Trends
    • Apple
    • Samsung vs Huawei

Number of Pages: 27
Published Date: March 2025

Category

Industry

Consumer Electronics

Service

Smartwatch

Report Type

Report

Time Period

Quarterly

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Author

Balbir Singh

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Balbir Singh is a Global Smartwatch analyst and consultant, specialized in the evaluation and assessment of leading market players, performance, market trends, and strategies. Leveraging his extensive expertise in trend analysis, he delivers in-depth insights, strategic analysis and industry forecasts. Before joining Counterpoint, Balbir served as a Knowledge Management Associate in ZS Associates.