Global Smartphone Gross Profit Tracker by Brand, Q1 2025
Overview: Global smartphone OEMs’ gross profit dropped 3.7% YoY in Q1 2025. However, this was an improvement from the previous quarter, when GP declined 5.6% YoY. Component costs remain high, and pressure is unlikely to ease as renewed tariff threats introduce new operational uncertainties for supply chain players.
Table of Contents:
- Insights
- Pivot
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Category
Industry
Smartphone
Report Type
Report
Time period
Quarterly
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Author
Yang Wang
Yang is a Senior Research Analyst at Counterpoint Research, based out of London. Yang has 10 years of work experience with particular interest in mobile devices, ecosystems, Emerging Markets, supply chain and macro topics that affect the global technology industry. As a tech analyst he has been quoted extensively by leading financial and media outlets. Yang started his career as a management trainee at Jardine Matheson, worked in business development at a SaaS startup, and most recently held marketing and research roles at KaiOS Technologies. Yang holds a Master of Science in Management from London Business School, and a Master of Science in Psychology from the University College of London.
Shiwen Ma
Shiwen is a research analyst specializing in the smartphone market, based in Shenzhen, China. Prior to joining Counterpoint Research, Shiwen served SDIC securities as a TMT euqity analyst.
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