Telephoto Lens Takes Mass Market Mobile Photography to a New Level


PDF | 11 pages
Published date: January 2024

In the ever-evolving landscape of mobile photography, telephoto lens, with the remarkable capability of producing subject-focused and great-looking portrait and landscape images, has come to the foreground of upgrading smartphone camera performance. Accordingly, the demand for smartphones featuring a telephoto camera has increased over the years in both China and global markets. In 2022, more than 200 million tele-camera smartphones were sold.
The adoption of telephoto lens has accelerated in 2023. Leading tech OEMs like OPPO aggressively brought the technology, which was earlier available exclusively on premium smartphones, to mass-market models. In China alone, the accumulated sales of sub-$400 tele-camera smartphones had exceeded 5 million by the end of September.
This report describes the popularization of telephoto lenses and indicates the significance of telephoto lenses in modern camera smartphones.


Section 1: Telephoto Lens Crucial in Mobile Photography Enhancement  

“The integration of telephoto lens has been a crucial puzzle piece in stepping up the mobile photography experience.”               

“More smartphones are equipped with a telephoto lens in both China and the global market.”     

Section 2: Accelerating Mass-market Uptake of Telephoto Lens    

“Chinese OEMs have adopted telephoto lens in their mid-end product lines, such as the OPPO Reno family. The telephoto lens popularization in the mass market is accelerating.”              

“The integration of telephoto lens and AI-based algorithms greatly improves the quality of portrait shots.”             




John Doe
John Doe
John Doe
John Doe
John Doe
John Doe

Term of Use and Privacy Policy

Counterpoint Technology Market Research Limited


In order to access Counterpoint Technology Market Research Limited (Company or We hereafter) Web sites, you may be asked to complete a registration form. You are required to provide contact information which is used to enhance the user experience and determine whether you are a paid subscriber or not.
Personal Information When you register on we ask you for personal information. We use this information to provide you with the best advice and highest-quality service as well as with offers that we think are relevant to you. We may also contact you regarding a Web site problem or other customer service-related issues. We do not sell, share or rent personal information about you collected on Company Web sites.

How to unsubscribe and Termination

You may request to terminate your account or unsubscribe to any email subscriptions or mailing lists at any time. In accessing and using this Website, User agrees to comply with all applicable laws and agrees not to take any action that would compromise the security or viability of this Website. The Company may terminate User’s access to this Website at any time for any reason. The terms hereunder regarding Accuracy of Information and Third Party Rights shall survive termination.

Website Content and Copyright

This Website is the property of Counterpoint and is protected by international copyright law and conventions. We grant users the right to access and use the Website, so long as such use is for internal information purposes, and User does not alter, copy, disseminate, redistribute or republish any content or feature of this Website. User acknowledges that access to and use of this Website is subject to these TERMS OF USE and any expanded access or use must be approved in writing by the Company.
– Passwords are for user’s individual use
– Passwords may not be shared with others
– Users may not store documents in shared folders.
– Users may not redistribute documents to non-users unless otherwise stated in their contract terms.

Changes or Updates to the Website

The Company reserves the right to change, update or discontinue any aspect of this Website at any time without notice. Your continued use of the Website after any such change constitutes your agreement to these TERMS OF USE, as modified.
Accuracy of Information: While the information contained on this Website has been obtained from sources believed to be reliable, We disclaims all warranties as to the accuracy, completeness or adequacy of such information. User assumes sole responsibility for the use it makes of this Website to achieve his/her intended results.

Third Party Links: This Website may contain links to other third party websites, which are provided as additional resources for the convenience of Users. We do not endorse, sponsor or accept any responsibility for these third party websites, User agrees to direct any concerns relating to these third party websites to the relevant website administrator.

Cookies and Tracking

We may monitor how you use our Web sites. It is used solely for purposes of enabling us to provide you with a personalized Web site experience.
This data may also be used in the aggregate, to identify appropriate product offerings and subscription plans.
Cookies may be set in order to identify you and determine your access privileges. Cookies are simply identifiers. You have the ability to delete cookie files from your hard disk drive.