Counterpoint Conversations: Disrupting PC with X Elite, Generative AI, Key Partnerships & more

Counterpoint Conversations: Disrupting PC with X Elite, Generative AI, Key Partnerships & more - Chat with Qualcomm's Don McGuire

Nov 24, 2023

Qualcomm's Chief Marketing Officer Don McGuire in conversation with Counterpoint's Co-Founder Tom Kang discussing Qualcomm's journey towards building a strong "Snapdragon" brand, unique market positioning and now disrupting the next big markets - PC and automotive with a complete AI-powered compute and connectivity stack. For example; Snapdragon X Elite brings on-device AI experiences to PCs like never seen before; and how Snapdragon Digital Chassis is powering the BMW i7 and bringing new experiences to connected cars.

Don McGuire also talked about how Maui has been a part of Snapdragon Summit and vice-versa and Qualcomm helping rebuild Maui after the wildfires created havoc earlier this summer. He also spoke about important partnerships, like the one with F1, Manchester United, and more. Watch all this and more in the video.

The Interview:

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Team Counterpoint

Counterpoint Research is a global industry and market research firm providing market data, intelligence, thought leadership and consulting across the technology ecosystem. We advise a diverse range of global clients spanning the supply chain – from chipmakers, component suppliers, manufacturers and software and application developers to service providers, channel players and investors. Our veteran team of analysts serve these clients through our offices located across the key innovation hubs, manufacturing clusters and commercial centers globally. Our analysts consistently engage with C-suite through to strategy, market intelligence, supply chain, R&D, product management, marketing, sales and others across the organization. Counterpoint’s key coverage areas: AI, Automotive, Cloud, Connectivity, Consumer Electronics, Displays, eSIM, IoT, Location Platforms, Macroeconomics, Manufacturing, Networks & Infra, Semiconductors, Smartphones and Wearables.