Whitepaper: Smartphone Imaging Trends: New Directions Capturing Magic Moments
Smartphone Imaging Trends: New Directions Capturing Magic Moments
PDF | 15 pages
Published date: June 2022
Overview
The camera has always been a major component of the smartphone and a key selling point among consumers. In the past, smartphone cameras lagged far behind even the most basic DSLRs as form factor and size constraints impacted picture and video quality. But technology has now advanced to the point where today’s top flagship devices are capable of delivering DSLR-like performance.
The rise of AI algorithms, advancements in multi-frame/multi-lens computational photography, more powerful processors, the addition of dedicated image signal and neural processing units and, of course, the compounding of R&D experience has resulted in today’s smartphone cameras rivalling dedicated imaging devices.
In fact, the smartphone’s comparatively compact form factor is an advantage, as clicking pictures and recording videos are becoming integrated into our daily lives through the growth of social media. The role of the camera has shifted to become a life tool, as end-users migrate from being simply consumers of content to creators.
This new direction that imaging has taken warrants further advancements in smartphone cameras, as we lean on technology to make the experience easier while allowing all of us to be more creative.
Table of Content
- Introduction
- Smartphone Imaging Trends
- Megapixels: More is not necessarily better
- Multi-camera modules: Covering all scenarios
- Image processing: Pushing the laws of physics
- OEM Imaging Comparisons
- As hardware slows, innovation grows
- Where the magic happens
- New magic, new directions
- Measuring Quality
- Components of an exceptional smartphone camera
- Image processing innovation
- DXOMARK Readout
- Capturing Magic Moments
- Powering art through technology
- Conclusion
Author
Team Counterpoint
Counterpoint Research is a global industry and market research firm providing market data, intelligence, thought leadership and consulting across the technology ecosystem. We advise a diverse range of global clients spanning the supply chain – from chipmakers, component suppliers, manufacturers and software and application developers to service providers, channel players and investors. Our veteran team of analysts serve these clients through our offices located across the key innovation hubs, manufacturing clusters and commercial centers globally. Our analysts consistently engage with C-suite through to strategy, market intelligence, supply chain, R&D, product management, marketing, sales and others across the organization. Counterpoint’s key coverage areas: AI, Automotive, Cloud, Connectivity, Consumer Electronics, Displays, eSIM, IoT, Location Platforms, Macroeconomics, Manufacturing, Networks & Infra, Semiconductors, Smartphones and Wearables.
