Overview: Apple has tried to enter the smart home category multiple times in the past, whether it is the Apple TV box or HomePod or HomeKit, but all these attempts resulted in limited success. In fact, during the Steve Jobs era, Apple reportedly also worked on a touchscreen TV that would sync with other devices. If we look at the smart home segment, the promise is a futuristic, proactive and intelligent home like that shown in the iconic animation series “The Jetsons”. However, that future is distant. Apple is reportedly again planning to expand its offerings in the smart home segment with a camera and a s\mart home display. This report analyses why Apple is entering these segments and how smart home can be the ultimate Apple Ecosystem Lock-in.