PlayStation VR2 Review: Great Experience But Tough Competition in Store

PSVR2 provides a better user experience than its predecessor by implementing new rendering and eye-tracking technology, better display and haptic…

AI Voice Assistants to Push Success of Autonomous Driving, Software-defined Vehicle

AI voice assistants are being integrated into cars for hands-free and intuitive functionality. Voice assistants like Google Assistant and Apple Siri…

VR Headset See-through Tech to Help in MR Development

VR headsets’ see-through technology can enable an early MR experience and also help develop the ecosystem necessary for MR applications. Depth…

A Promising Yet Challenging Market for Self-driving SoCs

ADAS penetration in global car shipments will reach 78.7% by 2024 as new players help drive the ADAS chip market. Level 2 category will have a…

Ukraine Crisis Brings Fresh Wave of Uncertainty to Semiconductor Industry

The impact of any shortage of key raw materials on semiconductor manufacturers is manageable in the medium term. However, significant price…

M1 Pro, M1 Max Give Definitive Push to Apple’s M1 Journey

Benefitting from its accumulated know-how, Apple quickly swept the PC market with the launch of M1-based Macs. While the M1 was designed for…

Mobile Demand Raises DRAM Revenue by 30% YoY to $19 bn in Q1 2021

London, Hong Kong, Boston, Toronto, New Delhi, Beijing, Taipei, Seoul – Jun 25, 2021 Global DRAM revenues rose to $19 billion in Q1 2021, increasing…

Counterpoint Research - NAND Market Report Q1 2021

NAND Flash Recovery Begins on Rising Demand and Supply

London, Hong Kong, Boston, Toronto, New Delhi, Beijing, Taipei, Seoul – June 8, 2021 In the first quarter of 2021, the NAND flash memory market…

No Stopping This Apple Cart: New Macs to Extend Chip Dominance

Apple’s new Mac will upend the Intel-dominated PC market and open up new opportunities, while the PC will be the next battleground for existing…

Taiwan Drought May Worsen Global Component Shortage

Semiconductors now play a critical role in global supply chains of various industries. Since 2020, a series of events including the COVID-19 pandemic…

Smartphone Storage Capacity Zooms on Increased Demand

Storage capacity is quickly gaining traction as one of the more important criteria for which smartphone OEMs compete among themselves, especially in…

Average Smartphone NAND Flash Capacity Crossed 100GB in 2020

NAND flash capacity has emerged as one of the most important considerations for consumers while purchasing a new smartphone. The advancements in…

Semiconductor Component Shortage Hits Automobile Industry

The impact of COVID-19 on the semiconductor supply chain has extended from consumer to automotive electronics. Since Q2 2020, many automotive…

Apple Silicon Set to Energize PC Market as Possibilities Beckon

On November 10, Apple introduced three new Mac devices — MacBook Air, MacBook Pro and Mac Mini — powered by the Apple M1 system on a chip (SoC).…

NVIDIA-Arm deal, if successful, will bring dramatic changes to industry

US chip company NVIDIA’s $40-billion acquisition of UK-based chip designer Arm from Japan’s SoftBank Group, which was announced on September 13,…

Huawei’s Travails may Bring 5G Windfall for MediaTek

MediaTek's Q2 2020 earnings call has released a lot of good news, particularly on the market update for MTK's 5G SoC in China. A big part of this…

Apple ‘Arms’ Macs with Apple Silicon

At its Worldwide Developers Conference (WWDC) this year, Apple announced that its entire Mac product line will switch from Intel chips to Apple…

The NAND flash consumption of mobile devices will be three times larger in 2025 than 2021, with the coming of the 5G era

Sponsored by Western Digital, Counterpoint has published a white paper that investigates storage demands for different 5G mobile applications. The…