Overview:
Global Smartphone AP Market Share by Shipments
MediaTek led the smartphone SoC market with a share of 38%. The company has recorded an impressive set of numbers, 5G shipments grew 20% YoY in Q1 2022. MediaTek dominates the low-mid tier wholesale price segment, driven by its Dimensity 700 and Dimensity 900 series.
Global Smartphone AP Market Share by Revenue
Qualcomm has dominated the AP market in terms of revenue in Q1 2022 owing to strong premium-tier sales. Supply improved and Qualcomm made flagship design wins with all major Chinese brands. These devices are now hitting the market. It is a feather in Qualcomm’s cap that Samsung has increased the variants of its Galaxy S22 line-up powered by Snapdragon.
Number of Pages: 1
Published Date: June 2022
Overview:
Our Q1 2022 Market Monitor report has been published. We release one infographic each quarter to summarize the smartphone market activities in a single page.
Some quick observations on the smartphone market:
- The global smartphone market declined by 8% YoY and 12% QoQ to 326 million units in Q1 2022.
- Samsung surpassed Apple to take the number one spot in Q1 2022 with its smartphone shipments increasing by 8% QoQ to 74.4 million units.
- Apple’s shipments declined 1% YoY in Q1 2022 to reach 59 million units.
- Xiaomi, OPPO and vivo’s component struggles continued, causing QoQ and YoY declines in their respective shipments.
- HONOR’s shipments grew 148% YoY in Q1 2022 to 16 million units. Consequently, its market share rose to 5%, up from 4% in Q4 2021 and 2% in Q1 2021.
Table of Contents:
- Global Smartphone Shipments Market Share
- Regional Smartphone Market Share
Number of Pages: 1
Published Date: June 2022
Overview:
In Q1 2022, the market’s shipments grew 13% YoY to reach 33.7 million units. This was a double-digit growth for the fifth consecutive quarter. HLOS (High Level OS) and Basic Type smartwatches grew 25% and 24% YoY respectively, leading the market growth. Kids and Hybrid/Digital Types showed declines of 24% and 35% respectively. In particular, the Kids Watch market share fell 6% points as demand in regions other than China fell significantly. Likewise, Hybrid/Digital declined in all regions except North America.
Table of Contents:
- Smartwatch Shipment and Revenues Trends
- By Device type
- By Region
- By OEM
- By Priceband
- Best selling models
- Smartwatch Spec Analysis
- Operating System
- Chipset
- Display Type
- Specs Comparison for new Smartwatches Launched in Q1 2022
- Major OEM Trends
- Smartwatch Market Forecast
Number of Pages: 25
Published Date: May 2022
Counterpoint Research’s Market Pulse is a monthly service analysing the Global Handset Market Sell Through Landscape by OEMs, Regions, Models, specifications, and latest developments giving a holistic view of the industry.
This monthly excel report sets out to size the market by 200+ key models across 11 OEMs including all the key OEMs.
Smartphone Intelligence Tracker:
The Smartphone Intelligence Tracker gives the Counterpoint perspective on a curated collection of recent news and other articles that have made an impact on the smartphone ecosystem (OEMs, app ecosystem, policy, and more). It gives readers an idea of the current state of affairs in the sector and potential ramifications, helping connect the dots.
The January edition analyses key developments within the smartphone ecosystem during: April 22, 2022 – May 22, 2022.
It also covers the list of key smartphone launches during the period.
Some of the developments from this edition, where are analysts give their point of view include:
- Samsung in Talks to Hike Chipmaking Prices by Up to 20%
- Apple’s Self Service Repair Officially Launched in US
- Xiaomi Announces Partnership with Leica
- Xiaomi Could be Working on ‘Pro Max’ Flagship Smartphone of its Own in 2022
- Samsung Begins Mass Production of Parts for its Upcoming Foldable Flagships
- Google Announces Upcoming Pixel Smartphones
Number of Pages: 13
Published Date: May 2022
Overview:
Counterpoint Research’s Market Pulse is a monthly service analysing the Global Handset Market Sell Through Landscape by OEMs, Regions, Models, specifications, and latest developments giving a holistic view of the industry.
This monthly excel report sets out to size the market by 25+ OEMs across, Global, China, USA, India, and Europe. The OEMs together cover over 90% of Global market and over 95% of markets in China, USA, and India.
Table of Contents:
- Global Handset, Smartphone Sales by OEMs
- China Handset, Smartphone Sales by OEMs
- USA Handset, Smartphone Sales by OEMs
- India Handset, Smartphone Sales by OEMs
- Europe Handset, Smartphone Sales by OEMs
- Others Handset, Smartphone Sales by OEMs
Published Date: May 2022
Overview:
Counterpoint Research’s Market Pulse is a monthly service analysing the Global Handset Market Sell Through Landscape by OEMs, Regions, Models, specifications, and latest developments giving a holistic view of the industry.
This monthly excel report sets out to size the market by 200+ key models across 11 OEMs including all the key OEMs.
Published Date: May 2022
Overview:
- Smartphone sales and shipments both decline
- Global smartphone sales (sell-through) declined both month on month and year on year in April 2022. COVID waves and the consequent lockdowns are severely hurting consumer sentiment and demand in China. Rising inflation is also hurting demand in the lower price segments.
- Shipments (sell-in) also declined. While the component shortages are gradually easing, seasonality, high inventories and slow demand in China, and uncertainties in Eastern Europe all impacted the overall demand and hence shipments.
- Samsung reaches its highest global market share in five years, also becomes #1 in India; HONOR becomes #2 brand in China for the first time
- Samsung reached its highest monthly market share in five years, partly driven by the strong performance of the S22 series and the A-series. Samsung also had low exposure to the declining China market. Promotions in Latin America and growth in India to become the #1 brand also helped.
- HONOR surpassed Apple to become the #2 OEM in China for the first time. Although the China market has been on a decline, HONOR has been resilient and has outperformed the market.
- Premium segment declines, Samsung gains. US$300-US$599 price segment gains share
- The premium segment declined in April mostly due to seasonality. However, iPhone 13 continued to be the best-selling model globally, in the US as well as in China. Samsung gained share, as S22 Ultra became the third best-selling device in the >$800 price segment.
- The $300-$599 price segment gained share driven by the iPhone SE 2022, the first full month sales of A53 5G and the launch of A33 5G.
Table of Contents:
- Global Sell-in vs Sell through
- Global Smartphone Market Analysis: Market Share by OEMs, Price band
- USA, China, India, Europe Smartphone Market Analysis, and insights
- Global Hardware Feature Analysis: Key Specs – Camera, Display, RAM, NAND
- Global Hit Models
Number of Pages: 44
Published Date: May 2022
Overview:
This report tracks quarterly global model sales data by OEM with the key specifications. This report gives an insightful view of the changing trends in smartphone components and driving factors in the various price segments.
Data: OEM sell-through unit volumes of mobile handsets including specs.
Period: 2021Q1 – 2022Q1 with quarterly granularity.
Covers 99% of the global market with spec analysis of chipsets by price bands, chipsets by OEMs, chipset by models, display, NAND, RAM, primary and secondary camera analysis.
Published Date: May 2021
Counterpoint Research’s Market Pulse is a monthly service analysing the Global Handset Market Sell Through Landscape by OEMs, Regions, Models, specifications, and latest developments giving a holistic view of the industry.
This monthly excel report sets out to size the market by 200+ key models across 11 OEMs including all the key OEMs.
Smartphone Intelligence Tracker:
The Smartphone Intelligence Tracker gives the Counterpoint perspective on a curated collection of recent news and other articles that have made an impact on the smartphone ecosystem (OEMs, app ecosystem, policy, and more). It gives readers an idea of the current state of affairs in the sector and potential ramifications, helping connect the dots.
The January edition analyses key developments within the smartphone ecosystem during : Mar 22, 2022 – April 22, 2022.
It also covers the list of key smartphone launches during the period.
Some of the developments from this edition, where are analysts give their point of view include:
- Partnership of Samsung, Google with iFixit
- Apple using almost 20% of recycled material in its devices in 2021
- Vivo announcing its foldable phone for China market
- BOE Plans to increase OLED panel deliveries
- Dedicated imaging chip – vivo V1+ to make debut in X80 series
- Lava looking for long term association with supply chain partners to rebuild business
Number of Pages: 13
Published Date: April 2022
Overview:
This Counterpoint Research report analyses the pre-owned and refurbished smartphone market both in global and regional terms. The value chain for these smartphones is a complicated one and this report simplifies the understanding of this chain by giving insights into benefits, pain points and need-gaps. The report tracks the volume of refurbished smartphones consumed, OEM market share, ASP (average selling price) trends and most-sold models, and provides volume forecasts and other market insights.
This report is useful for the refurbished ecosystem players, OEMs, companies powering device trade-ins and insurance, smartphone component and accessories players, e-commerce companies, companies looking to enter the refurb market and any enterprise that wants to understand the global secondary smartphone market.
In this edition of the report, we have also included insights on circular economy aspects like the repair markets, eco-rating and brand sustainability initiatives.
Table of Contents:
- Research Methodology
- Industry Dynamics & Executive Summary
- Global Refurbished Smartphone Sales Volumes by Region, 2020 vs 2021
- Refurbished Smartphone Forecasts by Region, 2021 – 2024
- Global Pre-owned-to-Consumption Flow Chart
- Global Refurbished Smartphone Market Share by OEM, 2021
- Global Average Selling Prices (ASPs)
- Most Sold Models in Secondary Market by Region, 2021
- Right to Repair, Eco-rating and Sustainability Initiatives in 2021
- Regional Deep Dive:
- Refurbished Smartphone Channel Flow, 2021
- Refurbished Smartphone Sales by OEM, 2016-2021
- Refurbished Smartphone Volumes by Consumption Type (Domestic vs Imported), 2020-2021
- Commentary Slides on Market Dynamics
Number of Pages: 90
Publishing Date: April 2022
