Apple iPhone Market Share: By Quarter

Apple iPhone Shipments: By Quarter 

Quarter 2018 Q1 2018 Q2 2018 Q3 2018 Q4 2019 Q1 2019 Q2 2019 Q3 2019 Q4 2020 Q1
Shipments (in Mn) 52.2 41.3 46.9 65.9 42 36.5 44.8 72.3 40

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Apple iPhone Market Share: By Quarter

Quarter 2018 Q1 2018 Q2 2018 Q3 2018 Q4 2019 Q1 2019 Q2 2019 Q3 2019 Q4 2020 Q1
Shipments Market Share (in %) 14% 11% 12% 17% 12% 10% 12% 18% 14%

Source: Counterpoint Apple iPhone Shipments Market Tracker

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Apple Market Share Analysis in Q1 2020:

  • Apple iPhone market share (based on shipments) reduced from 18% in Q4 2019 to 14% in Q1 2020.
  • The number of iPhones shipped reduced from 72.3 Million in Q4 2019 to 40 Million in Q1 2020.
  • iPhone revenues fell 7%, but there were positive signs like the iPhone installed bases hit all-time highs in every region and more.
  • Online sales increased for Apple. Retail had its strongest March quarter despite Apple stores closed much of the quarter.

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For a more detailed Apple iPhone shipments tracker, click below:

              

For detailed insights on the data, please reach out to us at sales(at)counterpointresearch.com. If you are a member of the press, please contact us at press(at)counterpointresearch.com for any media enquiries.

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