Counterpoint Research Can POCO Scale New Heights as Independent Brand?

Can POCO Scale New Heights as Independent Brand?

In 2020, Xiaomi spun off POCO as an independent company. Though POCO has separate management, it utilizes Xiaomi’s R&D capabilities, supply…

Apple Leads the $100 Billion+ Smartphone Market with 42% Share

Global smartphone shipment revenue crossed the $100 billion mark for the first time for a March-ending quarter to reach $113 billion. Global…