Huawei Smartphone

Can Huawei’s Success Story in China’s Premium Segment Continue?

In Q1 2019, Huawei overtook Apple as the second largest smartphone brand globally. In China, Huawei has remained the number one smartphone brand…

2018 Premium Smartphone Segment Market Share

Apple Maintains Lead in Premium Smartphone Segment, OnePlus Enters Top Five Brands for the First Time in 2018

Apple continues to lead global premium smartphone segment by capturing more than half of the market while OnePlus entered the top five brands in the…

iPhone X

Premium Smartphones Grew 18% in 2018 Despite the Global Smartphone Market Slowdown

Apple leads the premium segment with over half the market, followed by Samsung. Huawei almost doubled its market share (10%) in the premium segment…

iPhone X

Premium Smartphone Segment Captures Over One-Fifth of the Smartphone Sales

According to Counterpoint Research’s Market Monitor Q3 2018, the global premium smartphone segment** continues to grow faster than the overall…

OnePlus 6

OnePlus Continues to Lead the Growing Indian Premium Segment for the Second Successive Quarter

According to Counterpoint Research’s latest analysis on the Indian smartphone market, premium smartphone (>INR 30,000/US$400) shipments reached an…