December 19, 2022
itel a Preferred Brand in Sub-INR 8K Segment in India, Says Survey
Among the top three sub-INR 8,000 (sub-$100 approximately) brands in terms of ownership, itel users recommend their brand the most when it comes to…
March 5, 2021
TWS Device ASP Likely to Rise in Germany With Repeat Purchase
Overview: With speedy digitization and expanding online content, hearable devices hold greater importance in today’s world. This has translated into…
March 4, 2021
User Survey: Apple Will Continue to Dominate Germany TWS Market
More than 40% of the current TWS users plan for a next TWS purchase in a year or less. 71% of the TWS users again plan to opt for a TWS for their…
January 6, 2021
Korea Smartwatch Users Have High Satisfaction and Expectation for Convenience
Overview: The global smartwatch shipments rose 25% YoY, recording great growth in 2019. And despite the sluggish smartphone market due to the…
September 30, 2020
Survey: Online Smartphone Sales Sustain Growth in UK, Germany, Spain
While a cheaper deal is important, UK smartphone consumers are looking at convenience (55%) most, even after COVID-19. Consumers in Germany and…
September 19, 2020
Survey Report: 60% of Consumers in Spain to Cut Budget for Next Smartphone
Overview To understand the latest smartphone consumer behavior, we conducted a multi-country consumer research study (including Spain). The responses…
September 7, 2020
UK: One-Fourth of the Respondents Are Interested in Spending $600 and Above on Their Next Smartphone
Overview: To understand the latest consumer behavior, we conducted a multi-country consumer research study (including UK). This report covered…
August 27, 2020
Podcast: Video Streaming Takes a Bigger Slice of Digital Life Amid Pandemic
The COVID-19 pandemic has caused a big shift in consumer behavior and spending patterns. As more people stay at home to work or learn remotely, the…
August 25, 2020
Survey: Samsung Top Choice for Future Smartphone Purchase in UK
Samsung is the most preferred brand for future smartphone purchases in the UK, followed by Apple and Huawei, according to the latest Consumer Lens…
August 5, 2020
More than a third of Germans to spend less on next smartphone: Survey
34% of respondents will wait longer than usual for their next smartphone purchase 42% of prospective iPhone buyers have postponed their next purchase…
July 5, 2020
Report: UK- Six out of Ten Surveyed Hearables Users Plan for a TWS Purchase Within a Year
Overview: As hearables become more than just an accessory, Consumer Lens from Counterpoint Research conducted a study on the UK hearables for 2020.…
June 24, 2020
UK: Six in Ten Surveyed Hearable Users Plan To Buy TWS Within a Year
One in two respondents plans on having ANC in their next TWS device. Apple and BOSE are the most preferred brands for future TWS purchases. New…
April 14, 2020
Users Turn Positive Towards Foldables After Actual Use: Galaxy Fold FGI
Overview: We conducted a focus group interview with smartphone users to track the change of attitude towards foldable smartphones before and after…
July 3, 2019
Majority of Potential Premium Smartphone Buyers in India Planning a Replacement in next 12 Months
Dust and water resistance are the most sought after features in premium smartphones Seoul, Hong Kong, New Delhi, Beijing, London, Buenos Aires, San…
April 25, 2019
Samsung is the Most Preferred Brand for Next Purchase in the UK
The UK is a mature smartphone market driven by operator channels. Apple and Samsung dominate the best-selling list. Competition is intensifying with…