India Neckband Shipments Declined 9% YoY in 2022
boAt led the market with a 27% share, while OnePlus and realme took the second and third spots respectively. Indian brands took a 62% share in 2022,…
Global Smartwatch Shipments Grow 12% YoY in 2022; Price Polarization Seen in Demand
The market showed decent YoY growth in 2022, though it dropped 2% YoY in Q4 Quarterly shipments turned to a YoY decline after seven consecutive…
India TWS Market Shipments up 85% YoY in 2022; Top 5 Spots Taken by Indian Players for First Time
Leading player boAt posted 89% YoY growth, contributing two-fifths of the total shipments. For the first time, the top five spots in the India TWS…
Key Consumer IoT Themes at CES 2023: Gaming, Entertainment, Wearables, Smart Devices
After two years of virtual presence, the annual Consumer Electronics Show (CES) was back in Las Vegas this month. Major consumer electronics and…
India TWS Shipments Double YoY in Q3 2022; Indian Brands Capture Record 79% Share
boAt grew 128% YoY to mark its nine successive quarters of lead, while Noise stood second for the fourth consecutive quarter. OnePlus bounced back…
Low-end Models Drive Rebound of Global TWS Shipments in Q2 2022
Under $50 low-end models led market growth. Low-end models absorbed the replacement cycle with decent quality. The $100 and above segment’s share…
India TWS Shipments Increase 168% YoY in Q2 2022; Local Brands Capture Record Share at 81%
boAt continued to dominate with a 46% share, while Noise took the second spot for the third time in a row. Mivi made it to the top five for the…
India’s Q2 Smartwatch Shipments Highest Ever, Fire-Boltt Leads
Fire-Boltt led the market for the first time in Q2 2022 with 28% share. Noise second with 26% share overall, but it was the best-selling brand in…
Q1 2022: boAt Leads India Neckband Market Followed by OnePlus
boAt led the market with a 25.7% share, while OnePlus and realme took the second and third spots respectively. The INR 1,000-INR 2,000 price band…
India Smartwatch Market Grows 173% YoY in Q1 2022; Noise Leads, Fire-Boltt Takes Second Spot for First Time
Noise led the market in Q1 2022 (January-March) with a 23% share. Fire-Boltt took the second spot for the first time with a 21% share. boAt…
Infographic: 2021 | Hearables (TWS)
TWS Market Share by Brand: The global TWS hearables market sales in 2021 grew 24% YoY to 299.6 million units. Despite the COVID-19 pandemic impact…
India Smartwatch Market Sees Record 274% Growth in 2021; Local Brand Noise Remains Leader
Domestic brands captured over 75% of the total market shipments. Noise led the market in 2021 with a 27% share, while boAt captured the top spot in…
50% of Current TWS Users in India Likely to Upgrade Within a Year: Survey
About 60% of the current TWS users plan to stick to TWS for their next hearable purchase. Battery life, sound clarity and call quality will be the…
India Smartwatch Market Records Highest Ever Shipments in Q3 2021; Local Brands Take 75% Share
Noise maintained its lead for the fifth consecutive quarter. boAt Storm remained the most popular model. Fire-Boltt registered tremendous QoQ growth…
India TWS Shipments Reach Record 8 mn in Q3 2021; boAt Continues to Dominate while Apple Bounces Back
boAt set the record of being the leader for the fifth consecutive quarter with 171% YoY growth. The top five brands reached their highest ever…
India Smartwatch Shipments Triple YoY in Q2 2021, Noise Maintains Lead
Noise continued to maintain its lead for the fourth consecutive quarter. boAt Storm topped the best-selling model chart for the quarter. Over 70% of…
India TWS Shipments up 68% YoY in Q2 2021 With boAt Maintaining Lead
boAt maintained its lead for the fourth successive quarter in Q2 2021, posting 426% YoY growth. OnePlus and realme captured the second and third…
India TWS Shipments up 156% YoY in Q1 2021; boAt Leads for Third Consecutive Quarter
London, Hong Kong, Boston, Toronto, New Delhi, Beijing, Taipei, Seoul – June 2, 2021 boAt maintained its lead in India’s TWS market in Q1 2021,…