Apple Grew 17% YoY in Canada Defying the Global iPhone Sales Trend

Apple’s global sales declined 6% YoY, but it grew volumes 17% YoY and 36% QoQ in Q3 2019 in Canada. This was largely driven by the introduction of Equipment Installation Plan (EIPs), and the popularity of the iPhone XR. “Carriers have been providing device financing options through EIPs since early Q3 2019, which has made the latest premium devices more affordable and helped Apple boost its…

Apple Smartwatch Shipment & Revenue by Model Tracker (2015-2019E): Apple Watch Series 4 is the Best Performer

Overview : Counterpoint Research has been analysing the global Smartwatch industry on a quarterly basis. In this report, we have analysed Global Apple smartwatch shipment, Revenue and ASP from 1Q 2015 to 4Q 2019  with  key focus on split by model variant along with Apple smartwatch shipment by 30 countries. Apple Smartwatch Shipment grew 37% YoY in 2Q 2019. Apple Watch Series 4 was the…

Apple is the Most Preferred True Wireless Hearable Brand for Future Purchase in the US

Greater democratization of wireless technology and reduction in prices will help wireless hearables become mainstream in the next two-three years. The findings of our Consumer Lens survey reveals that Apple remains the top of the mind for most US consumers for a future purchase. Apple’s AirPods, a true wireless hearable device, turns out to be the preferred choice for future purchase due to…

China Is Not Apple’s Only Problem

Global premium smartphone sales fell 6% year-over-year in the second quarter, marking the second consecutive quarter of shrinking sales across industry brands, not just for Apple. Overall, the premium segment accounts for just one fifth of the global smartphone market, according to Counterpoint Technology Market Research. Read more

Apple iPhone & Apple Watch Price Drop – A Strategic Masterstroke!

Come the Fall season, Apple is all geared up to roll out its latest innovations and offerings for more than a billion of its user base globally. Once again the new offerings were announced at its newest iconic "Steve Jobs" theater architected within its beautiful spaceship-shaped Apple Park. The latest announcements from the event are nicely summarized here. While Apple exhibited its shiny new…

What Apple Announced in the Steve Jobs Theatre

Apple had its yearly pilgrimage to the orchard above the Apple campus to announce new hardware. As usual, the Steve Jobs Theatre was packed with both media and Apple employees. Going in, the key question was would Apple be able to maintain the enthusiasm of its base despite being behind many of its competitors with 5G? Let’s begin with the announcements. Apple Arcade and Apple TV+:…

US Market Declines 1.5% in 2Q19; Samsung, LG Weak while Apple Sustains Growth

US Market Declines 1.5% in 2Q19; Samsung, LG Weak while Apple Sustains Growth Smartphone volumes fell 1.5% during the quarter mainly due to weakness of high-end Samsung and LG flagships. After record pre-sales, the S10 smartphone family sales decelerated.    San Diego, Buenos Aires, London, New Delhi, Hong Kong, Beijing, Seoul August 16, 2019   According to the latest research for…

Apple’s AirPods Business Is Bigger Than You Think

What is clear is that Apple is crushing the competition with AirPods. Last year, it accounted for 60% of the global wireless earbuds market, easily surpassing Jabra's Elite Active 65t, which had a 10% share, according to Counterpoint Research. Read more

Apple Q3 FY19: iPhone Revenues Down 12%, But Wearables and Services Bridge the Gap

Apple reported its  Q3 FY19 result. The company’s fiscal calendar runs from October to September. Historically, Q3 of its fiscal year rarely has extreme deviations from normal Apple cyclic trends, but a lot of eyes were on this quarter’s earnings because there were numerous pending headwinds: US-China trade war, lack of 5G hardware and foreign exchange.   iPhone Revenue Contribution Below…

OnePlus Widens Lead over Apple and Samsung with OnePlus 7 Launch in the Indian Premium Segment in Q2 2019

Smartphone shipments in the premium segment (≥₹30,000 or roughly ≥US$430) grew an impressive 33% annually in India way above the single-digit overall smartphone shipment growth during Q2 2019. This growth was mainly driven by new flagship launches from OnePlus in terms of OnePlus 7 series, price cuts from Apple for its iPhone XR and aggressive promotions from Samsung for Galaxy S10 series. Second…

Apple To Persist With In-House Modem Efforts, Acquires Intel’s Assets for $1 Billion

Apple is the most vertically integrated technology company. However, 60% of Apple's revenues come from cellular-based devices (e.g.iPhones, cellular iPads, cellular Apple Watch) and this proportion will increase in future with the expansion and penetration of cellular-based offerings. This makes it super-important for Apple to have more control over the technology. Developing in-house reduces its…

Huawei Beats Apple to top China’s Premium Phone Market for the First Time in Q1 2019

Apple still maintains its global leadership of the premium phone market despite losing some steam in China, the world’s largest market. Recent data by Counterpoint Research shows Apple no longer control the premium phone segment in China. The data also shows that Huawei is the biggest beneficiary of Apple’s slump in China. Huawei has emerged as the king of premium phones in China, ahead of Apple…

Premium Smartphone Market Collapses 8% in Q1 2019, After Apple Shipments Drop 20%

Apple’s declining shipments has pulled down the global smartphone premium segment. Data from Counterpoint Research’s Market Monitor Service for Q1 2019, shows that Apple’s shipments fell 20% year-on-year in Q1 2019, resulting in an 8%  YoY decline for the global premium* segment. However, as Apple is losing ground, Samsung is gaining share. During the quarter, Samsung ended up with one-fourth of…

Better Buy: Apple vs. Google

The case against Apple Apple is definitely not a monopoly. In Q4 2018, Apple only had about a 17% global smartphone market share, according to Counterpoint Research. The issue with Apple appears to be its App Store, for which Apple takes a 30% cut of revenue from developers. Read more

Key Apple Suppliers Suffer Big Profit Drop as iPhone Woes Bite

Apple -- the biggest client of both Foxconn and Pegatron -- recorded the first-ever shipment decline for its iconic iPhones in 2018. It once again lost its position as the second-biggest smartphone in the world to Chinese rival Huawei Technologies in the January-to-March quarter, according to Counterpoint Research. While iPhone shipments dropped 20% on the year, shipments of Huawei phones rose by…

Global Smartwatch Shipments Grew 48%YoY in Q1 2019 with One in Three Being an Apple Watch

Top nine brands contribute to 75% of the market shipment. Samsung, Fitbit, and Huawei grew exponentially in Q1 2019 Seoul, Hong Kong, New Delhi, Beijing, London, Buenos Aires, San Diego May 2nd, 2019 Global smartwatch shipments grew a healthy rate of 48% year-on-year (YoY) in Q1 2019 driven by Apple, Samsung, Fitbit, and Huawei, according to the latest research from Counterpoint’s Global…