Smartwatch Market Grows 13% YoY in Q1 2022; Apple Stays First, Samsung Solidifies Second Place

The market grew 13% YoY and continued double-digit growth for the fifth consecutive quarter. Apple maintained its lead, while Samsung solidified…

India Smartwatch Market Grows 173% YoY in Q1 2022; Noise Leads, Fire-Boltt Takes Second Spot for First Time

Noise led the market in Q1 2022 (January-March) with a 23% share. Fire-Boltt took the second spot for the first time with a 21% share. boAt…

Smartwatch Market Grows 24% YoY in 2021, Records Highest Ever Quarterly Shipments in Q4

The market grew a healthy 24% YoY, thanks to strong demand for sub-$100 smartwatches. Samsung, Amazfit and Garmin recorded a higher growth than the…

50% of Current TWS Users in India likely to Upgrade Within a Year_Survey

50% of Current TWS Users in India Likely to Upgrade Within a Year: Survey

About 60% of the current TWS users plan to stick to TWS for their next hearable purchase. Battery life, sound clarity and call quality will be the…

India Smartwatch Shipments Triple YoY in Q2 2021, Noise Maintains Lead

Noise continued to maintain its lead for the fourth consecutive quarter. boAt Storm topped the best-selling model chart for the quarter. Over 70% of…

Counterpoint Research Global TWS PR Q2 2021

Global TWS Market: Q2 2021 Growth Slows on Regional Woes

Boston, Toronto, London, New Delhi, Beijing, Taipei, Seoul – September 1, 2021 The global market for TWS hearables saw tepid QoQ growth in Q2 2021,…

Korea Smartwatch Users Have High Satisfaction and Expectation for Convenience

Smartwatch Market Grows 27% YoY in Q2 2021; Apple Watch User Base Crosses 100 Million

The market grew a healthy 27% YoY, thanks to strong demand for sub-$100 smartwatches. Samsung and Garmin posted remarkable YoY growth even as Apple…

Counterpoint Research BoM Analysis Apple Watch Series 6 Costs $136 to Produce

BoM Analysis: Apple Watch Series 6 Costs $136 to Produce

Boston, Beijing, San Diego, Hong Kong, Buenos Aires, London, New Delhi, Seoul – June 1, 2021 Apple dominates the global smartwatch market. Ease of…

Counterpoint Research Global Smartwatch Shipments Jump 35% YoY in Q1 2021

Global Smartwatch Shipments Jump 35% YoY in Q1 2021

Apple registers a healthy 50% annual growth, capturing a third of the smartwatch market in terms of volumes. The merger of Wear OS, Tizen OS and…

Global Smartwatch Shipments Rise 1.5% in 2020; Price Trends Going Premium

Global Smartwatch Shipments Rise 1.5% in 2020; Price Trends Going Premium

In Q4 2020, the shipments decreased slightly YoY due to a fresh wave of COVID-19. However, Apple managed to expand its market share and remains…

TWS Drives 2020 Wearables Growth; Smartwatches to Add Momentum From 2021

TWS Drives 2020 Wearables Growth; Smartwatches to Add Momentum From 2021

San Diego, Seoul, Singapore, Hong Kong, New Delhi, Beijing, London, Buenos Aires January 14, 2020 TWS (true wireless stereo) hearables and…

Apple, Huawei, Samsung Lead Global Smartwatch Shipments in Q3 2020

Shipments increased 6% in Q3 2020 compared to the same period last year. The top five brands contributed more than 66% of the total shipments in Q3…

counterpoint research smartwatch apple watch

Global Smartwatch Market Revenue up 20% in H1 2020, Led by Apple, Garmin & Huawei

The top three brands contributed more than 69% of the total market revenue in H1 2020. Seoul, Hong Kong, New Delhi, Beijing, London, Buenos Aires,…

India Hearables (TWS) Shipments Posted 700% YoY Growth, Led by Apple, Noise, JBL, Samsung & realme

The top three brands contributed almost half of the total shipments in 2019 realme emerged among top 5 brands within initial month of launch.…

Counterpoint Research Kids smartwatch

Imoo leads the Global Kids’ Smartwatch Market With 26% Market Share

Seoul, Hong Kong, New Delhi, Beijing, London, Buenos Aires, San Diego April 7th, 2020 China dominates kids’ smartwatch market with 62% of global…

Global True Wireless Hearables Market Reaches 12.5 Million Units in Q4 2018

Apple was the market leader with its AirPods as premium models continued to dominate the market. However, mid-tier brands started to gain market…

Apple Watch Leads Customer Preferences in The USA

More than two out of five people chose Apple as the most preferred smartwatch brand for their next purchase in the USA followed by Samsung and…

Global Smartwatch Shipments Grew 37%YoY in Q2 2018, Apple Watch Series 3 the Most Popular Model

Seoul, Hong Kong, New Delhi, Beijing, London, Buenos Aires, San Diego August 30th, 2018 Apple continues to dominate the smartwatch market with a 41%…