Chinese Smartphone Sales Keep on Falling — That’s Likely Bad News for Apple

“Apple and Xiaomi continue to be the biggest losers whereas Huawei, Vivo and OPPO continue to grab more share away,” Neil Shah, research director at Counterpoint Research, told CNBC.

“The China market has become a zero sum game with replacement rates becoming slower in the premium end of the market and most folks are not upgrading their expensive and durable smartphones. Most of the growth is coming from mid-tier of the market where Huawei’s Honor brand, Nova series, and Oppo’s A series is doing quite well and affecting Xiaomi,” he added.

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