Apple’s financial position is strong. The company’s balance sheet as of March 30, lists $66 billion in cash and $130 billion in marketable securities. Apple also produces more than $110 billion in operating cash flow annually. The company has the funding for its lofty share repurchase program plus organic and acquisition-related growth initiatives.
From a market positioning perspective, Apple has a loyal base of customers who tend to use multiple devices, upgrade periodically and spend on ancillary services such as Music and iCloud. According to data from Counterpoint Research…Read More