Global Smart Feature Phone Market Reaches Pre-pandemic Level; New launches and Innovation Drive Growth

Driven by the momentum generated by the reopening of markets and new product launches and partnerships by operators in Africa and Latin America, the global smart feature phone shipments grew 26% in Q4 2020 to reach the pre-pandemic level, according to Counterpoint’s Smart Feature Phone Tracker. The market had experienced a dip in Q2 2020 followed by a resurgence in Q3 which laid the foundation…

Resilient India Smartphone Market Crosses 150 Million Units in Pandemic-Hit 2020

The Indian smartphone market registered a modest 4% decline in the pandemic-hit year. The market crossed 100 million units in the second half of 2020 for the first time ever. Xiaomi led the market with a 26% shipment share in 2020, followed by Samsung at 21%. Among the top five brands, realme grew the highest at 22% YoY in 2020. Apple witnessed its best ever quarter in Q4 2020,…

Pent-Up Smartphone Demand after April, May Lockdown Pushes the June 2020 Volumes to Pre-COVID Levels & the Smartphone User Base in India Beyond the Half a Billion Mark

The smartphone market declined 51% YoY in Q2 2020 as April was a washout. Xiaomi led the Indian Smartphone Market with a 29% shipment share. Samsung recovered the fastest, capturing the second spot in the smartphone market with 26%. reaching its highest share in the past two years. Online channel share reached the highest ever, contributing almost 45% of sales. During the quarter the…

Podcast: SoC Players Democratizing 4G & 5G Mobile & IoT Experiences

We are living in an interesting time where 5G is finally making inroads in the mature markets like the US, the UK, China, and South Korea, among others. But more interestingly, while these markets are transitioning from 4G to 5G, a lot of emerging markets are stuck on 2G. Even markets like India, which is now the second-biggest smartphone market in the world, has 4G connectivity, but 2G and 3G…

Xiaomi India Launches Redmi 8A Dual with 5,000mAh Battery, Redmi-Branded Powerbanks

Xiaomi aims to continue its leadership in $100 smartphone segment with the Redmi 8A Dual. The Redmi 8A Dual price in India starts at Rs 6,499 (>$92). Redmi also introduced two powerbanks starting at Rs 799 (>$12) India has surpassed the USA to become the second largest smartphone market across the globe, with shipments reaching 158 million in 2019. Of this, the entry-level and budget…

India Surpassed the USA to Become the Second Largest Smartphone Market in the World Reaching 158 Million Shipments in 2019

Xiaomi continues to capture the number one position for the second successive year. realme (255%), Vivo (76%), Asus (67%) and OnePlus (29%) were the fastest-growing smartphone brands on an annual basis. The combined share of the top five smartphone brands (~84%) reached the highest ever level.  New Delhi, Hong Kong, Seoul, London, Beijing, San Diego, Buenos Aires – Jan 24th, 2020 The…

Qualcomm Brings Advanced Smartphone Features & Ecosystem Strengths to Snapdragon 4,6,7 Series LTE Platforms

The smartphone market is going through a wave of change as we are at the horizon of the 5G era. 2020 is going to be the breakout year for 5G NR. While 5G has begun to proliferate in the Western markets and China, the developing markets will reap the 5G benefits at mass-market level post-2022. Hence, the 4G LTE and advanced versions will remain the primary cellular access technology over the next…

More than a Billion Feature Phones to be Sold over Next Three Years

Globally, the feature phone segment is forecast to generate around US$16 billion cumulatively in wholesale hardware revenues over the next three years. India remains the largest market in terms of potential feature phone volumes followed by Bangladesh and Nigeria.  Seoul, Hong Kong, New Delhi, Beijing, London, Buenos Aires, San Diego March 13th, 2019 In contrast to the smartphone market,…

Smart Feature Phones to Create US$28 billion Revenue Opportunity

Seoul, Hong Kong, New Delhi, Beijing, London, Buenos Aires, San Diego February 18th, 2019 As the penetration of smart feature phones increases across the world, new business and revenue opportunities will be created for the entire mobile value chain. Over the next three years, nearly 370 million smart feature phones are expected to be sold across the world, according to the latest research…

Feature Phones are Still Relevant: Shipments Grow (YoY) for the Fourth Consecutive Quarter

According to Counterpoint’s Market Monitor service, feature phone shipments grew for the fourth consecutive quarter. This is in contrast with the smartphone market, which is experiencing negative growth rates. Feature phones contributed to 23% of the total handset shipments in Q3 2018 and remains a sizable market. After the slowdown of shipments from Jio in India, much of this growth came from…

JioPhone Takes the Top Spot in the Global Feature Phone Market – Q1 2018

The global feature phone market grew 38% annually in Q1 2018, driven by strong shipments of Reliance JioPhone in India and the return of Nokia HMD. India alone contributed to almost 43% of the total feature phone shipments in Q1 2018. Reliance JioPhone became the best-selling feature phone model in Q1 2018, Jio was also the best-selling feature phone brand in Q1 2018. It was followed by Nokia…

Chinese brands were the fastest growing smartphone brands in India in Q1 2018

According to the latest research from Counterpoint’s Market Monitor service, India’s overall mobile phone shipments grew 48% YoY in Q1 2018. The market was driven by the feature phone segment which doubled in Q1 2018 due to strong shipments of Reliance JioPhone, while the smartphone market remained flat YoY. Q1 2018 started off with some brands sitting on inventory post the festive season in Q4…

India Feature Phone Market doubled while the Smartphone Market remained flat YoY in Q1 2018

India Feature Phone Market doubled while the Smartphone Market remained flat YoY in Q1 2018  Xiaomi continued to lead the Indian smartphone market for the second successive quarter and Jio continued to lead the featurephone market, both crossing a record 30% share mark respectively. Honor (Huawei) entered top five smartphone brands for the first time. Honor (146%), Xiaomi (134%) and OnePlus…

Xiaomi Became the Leading Smartphone Brand In India and Reliance Jio Leads Featurephone Segment During Q4 2017

Overall India mobile phone shipment crossed 300 Million units for the first time ever with smartphones capturing almost 44% of the total volumes in CY 2017.However, Samsung was the market leader in both the segments on annual basis.     New Delhi, Hong Kong, Seoul, London, Beijing, San Diego, Buenos Aires –  Jan 24th, 2017 According to the latest research from Counterpoint’s Market Monitor…

Global Top Selling Smartphones – October 2017

According to the latest research from Counterpoint’s Market Pulse November Edition providing insights into the mobile handset market sales in the month of October 2017, Apple is starting to gain momentum with iPhone 8. Both the iPhone 8 Series models captured the top two positions in the list of bestselling smartphones. However, consumer anticipation of iPhone X, limited sales volume compared to…

Xiaomi and Samsung now Contribute to Almost Half of The Indian Smartphone Market

Indian smartphone market grew 37% QoQ and 18% YoY in Q3 2017 temporarily surpassing USA for the first time ever. This was driven by strong performance from Xiaomi, Vivo and Oppo ahead of festive season.     New Delhi, Hong Kong, Seoul, London, Beijing, San Diego, Buenos Aires – October 27th, 2017 According to the latest research from Counterpoint’s Market Monitor service, India handset…

India Smartphones Q2 2017: LTE smartphone installed base grows 3x

Next 150 Million users are estimated to take half the time as VoLTE feature phones will be bringing LTE to lower price points. For Q2 2017, smartphone shipments grew a modest 4% YoY thanks to GST and featurephone demand remains solid. LTE installed base of handsets crossed 150 million units only behind China and USA now and is estimated to surpass the USA in next one year. In terms of…

India LTE Handsets Base Crosses 150 Million units in Q2 2017

Next 150 Million users are estimated to take half the time as VoLTE feature phones will be bringing LTE to lower price points. For Q2 2017, smartphone shipments grew a modest 4% YoY thanks to GST and featurephone demand remains solid New Delhi, Hong Kong, Seoul, London, Beijing, San Diego, Buenos Aires – July 27th, 2017 According to the latest research from Counterpoint’s Market…